Reddentes Sports

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Chris Tran, head of esports in Southeast Asia for League of Legends publisher Riot Games, and Mark Chew, managing director of marketing agency Reddentes Sports, spoke to SportBusiness earlier this month…

Chris Tran, head of esports in Southeast Asia for League of Legends publisher Riot Games, and Mark Chew, managing director of marketing agency Reddentes Sports, spoke to SportBusiness about the pandemic's impact, how more broadcasters are considering esports content, and said esports remains undervalued in the region.

Singapore-based sports marketing agency Reddentes Sports has agreed its first athlete management deal, with Thai badminton player Pornpawee Chochuwong

Games publisher Riot Games and agency Redd+E have agreed a deal to distribute media rights for the inaugural 2020 Pacific Championship Series in Southeast Asia, Taiwan, Hong Kong and Macau.

The Reddentes Sports agency has sublicensed from Malaysian pay-television broadcaster Astro the media rights outside Malaysia for the 2019 Sepak Takraw League Champions Cup and the inaugural 2020 Asia…