Real Madrid
KIN Partners lands Real Madrid commercial sales deal
London-based sports talent and commercial management agency KIN Partners has been appointed by Real Madrid to serve as a commercial sales partner for the Spanish LaLiga club
Pérez: European Super League ‘on stand-by’
Florentino Pérez, president of Spanish LaLiga football club Real Madrid and founding chairman of the European Super League, has maintained the controversial breakaway competition remains “on stand-by”, hint…
ESL chairman Pérez claims ‘clubs will die’ due to current Champions League revenues
Florentino Pérez, president of Spanish LaLiga football club Real Madrid and founding chairman of the highly controversial European Super League, has said the proposed breakaway competition is a necessity …
Pérez elected unopposed for fifth consecutive term as Real Madrid president
Florentino Pérez has been officially re-elected as president of Real Madrid for a fifth consecutive term, and his sixth in total, the club has announced.
Forbes list sees Barcelona assume top spot, toppling Real Madrid, Manchester United
Real Madrid and Manchester United’s hold on Forbes’ list of the world’s most valuable football clubs has been broken by Barcelona, which has assumed top spot for the first time.
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Real Madrid endorses plant-based market with Meatless Farm deal
Spanish football club Real Madrid has signed up plant-based food company Meatless Farm as a sponsor
European Court of Justice upholds Barcelona, Real Madrid state aid ruling
Barcelona, along with fellow Spanish LaLiga football teams Real Madrid, Athletic Bilbao and Osasuna, has been dealt a blow after the Court of Justice of the European Union upheld an earlier ruling from…
Real Madrid ‘lines up €150m deal’ with Saudi tourism project
Spanish LaLiga club Real Madrid is reportedly in advanced talks with Saudi Arabia’s Qiddiya sports and entertainment project concerning a €150m ($182m) partnership that would include main sponsorship rig…
Real Madrid signs Fonbet as regional betting sponsor
Spanish football club Real Madrid has signed up sports gambling platform Fonbet as a regional sponsor
Real Madrid profits hit by Covid-19, warns of €300m revenue impact
Real Madrid has reported a profit of €300,000 ($363,000) for the 2019-20 financial year, a near €38m fall on the previous campaign, and has warned that it expects to take a revenue hit of close to €30…
The future of sport business education webinar
Ambassador Real Madrid, President of Global Institute of Sport Governor UCFB, Partner and Head of Sport and Media Practice Savannah Group, Associate Dean New York University, Preston Robert Tisch Institute Global Sport
Latest rival European league project ‘assembling $6bn funding package’
The prospect of a European ‘Super League’ has once again resurfaced with leading clubs across the continent reported to have been approached about becoming founder members.
Real Madrid sign Spain-focused strategic deal with PlayStation
Spain's Real Madrid has signed a strategic agreement with Sony's PlayStation brand
Mediacom to launch 10-part IGTV docu-series about Real Madrid’s Vinícius Jr
Sports talent and marketing agency Mediacom Sport and Entertainment has announced Real Madrid and Brazil footballer Vinícius Junior will star in a new social media series documenting his life and career.
EasyMarkets sponsors Real Madrid after Real Betis exit
Spanish LaLiga club Real Madrid has signed a three-year sponsorship agreement with financial services provider easyMarkets from this season
Legends hires Hawksley to lead international retail operations
Veteran sports merchandise executive arrives to new role from Tottenham Hotspur
Round-Up: Real Madrid tops brand value chart, Puma says financial guidance ‘impossible’, Beijing 2022 fashion line launched, and more
Real Madrid is the world's most valuable football brand, according to an annual report by brand consultancy Brand Finance. The report says the Spanish club's brand is worth €1.419bn ($1.6
Canon Medical extends with Barcelona and Real Madrid to 2025
Japanese medical device company Canon Medical Systems has renewed its medical supplier agreements with LaLiga clubs Barcelona and Real Madrid for five more years until 2025