Initial idea behind deal would have seen Puma combine Serie A ball supply rights with FIGC kit deal Puma keen to make strides in football segment of sports equipment market in Italy
AC Milan has signed an extension to its kit supply agreement with Puma
German football club Borussia Mönchengladbach has signed a renewal to its kit supply agreement with Puma.
Spanish LaLiga football club Deportivo Alavés has signed a four-year kit deal with German sportswear manufacturer Puma.
Formula E has appointed stichd, a wholly-owned subsidiary of German sportswear and equipment manufacturer Puma, as its retail merchandise partner under a long-term deal
The Mercedes Formula One team has signed up IT and engineering specialists Akkodis as a sponsor
Italian football’s Lega Serie A has signed up sportswear brand Puma to its sponsorship portfolio in a deal that will begin from the start of the 2022-23 season.
Sportswear brand Puma has struck a “long-term” sponsorship agreement with NBA China. The brand becomes an official partner of the basketball league in China.
Sportswear brand Puma has renewed its sponsorship agreement with the W Series, the all-female car racing series, ahead of the beginning of the third edition of the series in June
Ligue 1 side Olympique de Marseille has renewed its kit supply sponsorship with Puma until the end of the 2027-28 season
Sportswear firm Puma and Indian Premier League cricket team Royal Challengers Bangalore are releasing a range of 'athleisure' clothes
The Malaysian Football League has agreed a ball supply deal with sporting goods brand Puma, starting this year and running until 2024
German sportswear company Puma has promoted Richard Teyssier to the role of general manager for Europe
French football club RC Lens has signed up Puma as its kit supplier
Sportswear manufacturer Puma has become the new official match ball supplier of the English Football League, displacing Mitre, the UK-based sports equipment supplier, in the process
Indian Premier League team Royal Challengers Bangalore has agreed a multi-year kit supply deal with sportswear firm Puma, beginning this year