IMG

Multiple Sports
Technology

Improved monetisation and cost savings through smart stadiums, heightened use of generative AI by rights-holders and harnessing women’s sports properties’ underlying engagement are three of the main tre…
Football
Media

The Dutch Eredivisie remains off television screens in Japan, with commercial broadcasters Fuji TV and TV Asahi picking up news access rights only, SportBusiness has learned
Multiple Sports
Finance & Law

Sports and entertainment conglomerate Endeavor has positioned OpenBet and its wider betting operations as key revenue drivers for the group in 2024, but insists IMG Arena will remain "number three" in…
Football
Sponsorship & Marketing

Club América, the most successful club in Mexican football, has hired IMG as its commercial partnerships agency in a bid to tap more international sponsors, with a particular focus on the United States.
Multiple Sports
Industry Moves

IMG has strengthened its fast-growing studios business with the appointment today (Wednesday) of Ian Moffitt to the newly created role of senior vice-president of business development
Football
Media

IMG has been appointed by the Belgian Pro League in a wide-ranging advisory and media rights sales role
Multiple Sports
Host Broadcast & Production

Rights-owners have been urged to reconsider how their content is being presented and consumed, in a bid to better engage a newer, younger audience
Football
Sponsorship & Marketing

The Confederation of African Football (CAF) has signed Visa as the ‘Official and Exclusive Payment Partner’ for CAF national team competitions.
Rugby Union
Licensing & Merchandising

The British & Irish Lions have appointed IMG as their worldwide licensing agency in a multi-year deal running through 2027.  
Football
Sponsorship & Marketing

The IMG agency has been selected by the Confederation of African Football (CAF) to sell sponsorship packages to its major competitions until 2025 following a recent Request for Proposal (RFP) process
Rugby Union
Fan Engagement

IMG has successfully pitched for a digital content and analysis role with Premiership Women’s Rugby (PWR), England’s rebranded domestic rugby union clubs competition.
Football
Media

This summer’s influx of star footballers to the Saudi Pro League has helped boost its international media rights revenues by 650 per cent, contributing to an annual figure of $100m (€95m) from global med…
Football
Media

IMG has retained exclusive international broadcast, betting data and video rights to the men’s and women’s A-League competitions in Australasia.
Multiple Sports
Media

IMG has this morning unveiled sweeping changes to its branding at its inaugural IMG Summit event in Oxfordshire, UK, modernising its logo and retiring the Seven League brand entirely in an attempt to offer…
Football
Media

Bundesliga International, the international media rights arm of the German Football League (DFL), has renewed its agreement for video archive rights with the IMG agency until the end of 2025-26
Basketball
Media

Euroleague Basketball has completed its final major media rights deal for the 2023-24 season, agreeing a deal that takes its top-tier EuroLeague competition back to Telefónica's Movistar Plus platform …
Tennis
Media

Pay-television broadcaster beIN Sports has renewed its rights across the Middle East and North Africa to the US Open tennis grand slam for a further five years as part of a deal announced shortly before…
Rugby League
Media

Super League, the top tier of rugby league in the UK, is close to striking an exclusive pay-television rights deal with Sky in its domestic market for a further three years, closing the book on a sales process in which the league explored every possible option to secure a better offer.