CBA (Chinese Basketball Association)

Latest Features

Liu Jiadi, partner, and Jeffrey Wilson, counsel, at Chinese law firm JunHe, explain the significance of new player image rights rules in the Chinese Basketball Association League.

Tom King looks at how China is getting its sporting calendar back on track, and how the global health crisis has affected some of the weaker industry players in the country.

After the Morey tweets, sentiment in the Chinese basketball sponsorship marketplace has swung the CBA’s way, making it easier for its leadership to focus on raising the quality of its core product: the league. Chen Yaolin finds out more.

Under the leadership of Yao Ming and his long-time friend and ally Ma Guoli, the Chinese Basketball Association is undergoing arguably the most ambitious reforms in Chinese sport. Ahead of the second edition of the Leaders Sport Business Summit in Beijing on 25th and 26th July this year, Leaders editor-at-large James Emmett visited the CBA League offices to find out how Yao and Ma are doing it.

China's People's Liberation Army's basketball team, known as the Bayi Rockets, has withdrawn from the country's men's and women's leagues

Insurance company China Life will continue to serve as the official main sponsor of the Chinese Basketball Association (CBA) League following the signing of a three-year renewal from 2020-21 to 2022-23

The Chinese Basketball Association League's 2020-21 season tips off tomorrow, with some significant changes being introduced, including a new salary cap, new rules to promote domestic talent, and an extended…

The Chinese Basketball Association League Sports Company has appointed Zhang Xiong as its new chief executive