China's CBA basketball league has agreed a five-year deal with Weibo that will see the social media platform host content including live video streams, short videos and interactive games
CBA League agrees social media partnership with Weibo, opens up venues
Zhou Peng #11 of Guangdong Southern Tigers goes to the basket during 2020/2021 Chinese Basketball Association (CBA) League match between Guangdong Southern Tigers and Qingdao Eagles on March 3, 2021 in Zhuji, Zhejiang Province of China. (Photo by VCG/VCG via Getty Images)
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