Oceania
Cisco joins Fifa sponsorship roster for Women’s World Cup
Fifa is continuing to build out the 2023 Women's World Cup sponsorship portfolio, with Cisco the latest brand to come on board
Kayo found to be in breach of regulator’s gambling ad rules
The Australian Communications and Media Authority (ACMA) has found that Kayo Sports, the streaming service operated by pay-television broadcaster Foxtel, breached gambling advertising rules during its…
New Zealand to explore bid for 2034 Commonwealth Games
The New Zealand Olympic Committee (NZOC) has expressed an interest in hosting the 2034 edition of the Commonwealth Games multi-sport event
FRU nets $1.7m Fiji Water sponsorship boost ahead of World Cup
Fiji Rugby Union (FRU) has secured a lucrative sponsorship agreement with the Los Angeles-headquartered Fiji Water
Team Global Express to aid delivery of Fifa Women’s World Cup
Australian logistics company Team Global Express has agreed a sponsorship deal with the 2023 Fifa Women’s World Cup, which is being co-hosted in its home country and New Zealand.
Lions continue commercial JV approach for 2025 Australia tour
The British & Irish Lions have opted to extend their approach to commercialising the team’s overseas tours by entering into a joint venture with Rugby Australia.
Long-term partner WSC Sports helps to drive NBL’s digital transformation
National Basketball League commissioner Jeremy Loeliger explains how a long-running partnership with WSC Sports has played a central role in the Australian competition’s digital growth strategy.
Rugby Australia announces Corpay sponsorship
Rugby Australia has announced a new sponsorship agreement with cross-border payments company Corpay
Sky NZ to show free-to-air Rugby World Cup coverage on Prime
Pay-television broadcaster Sky New Zealand will broadcast 12 matches from this year’s Rugby World Cup on its free-to-air channel Prime.
NHL to host preseason games in Australia for first time
The National Hockey League has announced its first-ever games in the Southern Hemisphere, with two preseason games between the Los Angeles Kings and Arizona Coyotes set to be played at Rod Laver Arena…
Fifa signs up Jacob’s Creek as Women’s World Cup sponsor
Fifa has announced Jacob's Creek as a sponsor of the 2023 Women's World Cup in Australia and New Zealand
Foxtel renews IPL rights to 2027
Pay-television broadcaster Foxtel has renewed its exclusive rights in Australia to the Indian Premier League for five years, from 2023 to 2027
Stanley appointed managing director of Australia’s 2027 Rugby World Cup
Chris Stanley has been named managing director of the local operating company for Australia’s men’s Rugby World Cup in 2027.
Seven secures exclusive WTC final rights in Australia
Commercial broadcaster Seven Network has acquired exclusive platform-neutral rights in Australia to the forthcoming World Test Championship final as part of a standalone deal with the International Cricket…
Uefa launches club competition rights sales in Australia
Uefa, football’s European governing body, has launched tenders in Australia for media rights to its club competitions for the three-season cycle covering the 2024-25 to 2026-27 seasons.
Asahi extends NRL beverage sponsorship
The National Rugby League (NRL) has announced a multi-year extension of its sponsorship with Australian drinks company Asahi Beverages
Sky NZ seals 11th-hour IPL deal
Pay-television broadcaster Sky New Zealand has secured rights to the Indian Premier League after striking a late deal with media group DAZN
NZ Rugby extends Adidas main sponsorship deal
New Zealand Rugby has announced that Adidas has extended its agreement to be its main sponsor