HomeEventsOlympic GamesChina

Justin Tan | Five observations from Beijing 2022

The managing director for China at Mailman selects the most significant sports marketing developments and trends witnessed at the Beijing 2022 Winter Olympics.

The managing director for China at Mailman selects the most significant sports marketing developments and trends witnessed at the Beijing 2022 Winter Olympics.

You need to have an account to access our content

Find out more about our news, features and services

Already have an account? Sign in here

Most recent

USA Cricket interim chair Atul Rai tells SportBusiness of his 'shock' at the multitude of problems he encountered when taking over the national governing body this summer.
Premium

Former American soccer star Eddie Lewis eyes an inflection point for his startup entity TOCA. Shawn Medow reports.
Premium

In this week’s episode, podcast co-hosts Eric Fisher and Chris Russo interview Josh Rawitch, president of the National Baseball Hall of Fame. Fisher and Russo also discuss Glazer family’s move to consider selling Premier League giants Manchester United, initial business results from the start of the 2022 men’s Fifa World Cup, Bob Iger’s return to lead the Walt Disney Co. and the impact on ESPN, revived dealmaking in youth sports, and Major League Baseball’s offseason free agency period.
Premium