International Olympic Committee (IOC)
IOC education initiative rolled out in Odisha
The Indian state of Odisha is to incorporate the Olympic Values Education Programme (OVEP) into its school curriculum as part of one of the largest International Olympic Committee (IOC) initiatives in…
IOC posts revenues of $7.6bn for elongated Olympic cycle
The International Olympic Committee has declared revenues of $7.6bn (€7.2bn) for the 2017-21 Olympic cycle after the delayed Tokyo 2020 Olympics helped increase its revenues to $4.2
Kremlev’s IBA re-election draws questions from IOC, including Gazprom ‘financial dependency’
Russia’s Umar Kremlev has been re-elected as president of the International Boxing Association (IBA), a move which has attracted criticism from the International Olympic Committee amid the governing b…
IPC targeting sponsors with new Para Sport participation initiative
The International Paralympic Committee is targeting sponsors after launching a new grassroots-to-high-performance programme called Para Sport
Chesterman succeeds Coates as AOC president
Ian Chesterman has been elected as president of the Australian Olympic Committee
Buenos Aires 2018’s Larrosa named IOC digital engagement, marketing director
The International Olympic Committee has appointed Leandro Larrosa as director of digital engagement and marketing (DE&E)
IOC ‘exploring possibility’ of esports festival as Bach talks up Singapore’s hosting credentials
The International Olympic Committee and the Singapore National Olympic Council have announced they are “exploring the possibility” of staging a “festival of virtual sports and gaming” in Singapore next ye…
IOC member Gilady dies aged 79
Alex Gilady, a former International Olympic Committee official and senior television executive, has passed away at the age of 79
Lumme: 10-year TOP deal with Deloitte will help IOC’s D2C transition
The IOC’s 10-year sponsorship deal with Deloitte will help the organisation’s transition to becoming more of a direct-to-consumer business and aid its digital transformation, according to commercial chi…
CBC secures Olympic Games rights in Canada until 2032
The International Olympic Committee has awarded exclusive broadcast rights in Canada for the Olympic Games between 2026 and 2032 to public service broadcaster CBC/Radio-Canada
Urban sports to be showcased in new IOC Olympic qualifier series
The International Olympic Committee has revealed plans to launch a new qualifier series, featuring the fledgling Olympic sports of BMX freestyle, breaking, skateboarding and sport climbing, for the 2024…
Killane: EBU heads into Olympics tender with ‘unity of purpose’
The European Broadcasting Union consortium is heading into the International Olympic Committee’s European broadcast rights sales process with a greater “unity of purpose” around the rights and combined digit…
Justin Tan | Five observations from Beijing 2022
The managing director for China at Mailman selects the most significant sports marketing developments and trends witnessed at the Beijing 2022 Winter Olympics.
IOC issues further measures against Russia
The International Olympic Committee has stepped up its sanctions against Russia amid the ongoing conflict in Ukraine by moving to recommend that all international federations (IFs) and sports event organisers…
IOC to go to market with European broadcast rights next month
The International Olympic Committee is to launch its highly-anticipated European broadcast rights sales process on March 10 and has given prospective bidders a six-and-a-half week turnaround to submit…
Mumbai lands 2023 IOC Session, Samaranch returns as vice-president
The International Olympic Committee has announced that the Indian city of Mumbai will host the IOC Session in 2023, while Juan Antonio Samaranch has returned to a vice-president’s role as five new IOC m…
Bach calls for ‘solidarity’ as Beijing 2022 closes
International Olympic Committee president Thomas Bach called for “solidarity and peace” during his speech at the closing ceremony of the Beijing 2022 Winter Olympics, which ended yesterday (Sunday).