China
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Manchester United sponsorship helps Gulf Oil build Chinese empire
How NBA China’s 17 sponsors activated around the China Games
Mark Tatum: “The Chinese fan is a very sophisticated, knowledgeable fan”
China Digest | Formula E to stage race in Sanya
In this week's China sports industry round-up: Formula E to stage race in Sanya | Alibaba and Tencent invest in City Football Group stakeholders | Tencent extends Tour de France digital rights
China Digest | China invests in its basketball legacy
In this week's China sports industry round-up: China invests in its basketball legacy | Klay Thompson launches charity project in Guiyang | World Cup sponsors Hisense could face fine in wake of new partnership
China Digest | Sports betting set to be legalised in Hainan
In this week's China sports industry round-up: Sports betting set to be legalised in Hainan | iQiyi adds more golf rights to its portfolio | University football association signs with Adidas
China Digest | China still a player in 2018 World Cup
In this week's China sports industry round-up: China still a player in 2018 World Cup | A third of World Cup counterfeit tickets sold to Chinese fans | Neymar joins forces with Chinese brand Oppo
China Digest | Diking is newest sponsor for Russia 2018
In this week's China sports industry round-up: Chinese company Diking is newest sponsor for Russia 2018 | DDMC bids for AFC commercial rights | China updates Formula E race venues, adding Saudi Arabia to the fixtures
China Digest | Youku obtains World Cup streaming rights
In this week's China sports industry round-up: Youku obtains World Cup streaming rights; OTT broadcast rights approved for Hisense; More Chinese businesses to become World Cup sponsors
China Digest | Sinobo wins Beijing 2022 Olympic village contract
In this week's China sports industry round-up: Sinobo wins Beijing 2022 Olympic village contract; Chinese-owned Aston Villa in trouble after playoff defeat; and reforms make Hainan province golfing destination
China Digest | LPGA confirms replacement for failed Alisports tournament
In this week's China sports industry round-up: LPGA confirms replacement for failed Alisports tournament; SAIC Motor strikes Chinese Super League deal; and Vivo lays out World Cup activations
China Digest | Wigan set for Chinese takeover
In this week's China sports industry round-up: Wigan set for Chinese takeover; Chinese-owned Wolves strike Adidas deal; and CSL first to join Twitter
China Digest | Second Formula E team becomes Chinese-owned
In this week's China sports industry round-up: Second Formula E team becomes Chinese-owned; US-China trade war threatens sportswear production; Chinese World Cup attendance will be strong, if overstated
China Digest | China edges toward legal betting
In this week's China sports industry round-up: China edges toward legal betting; F1 works on Chinese joint venture...and adds Tencent as a media partner
China Digest | Tencent adds MLB rights to complete major league set
In this week's China sports industry round-up: Tencent adds MLB rights to complete major league set; Alisports raises RMB1.2bn funding; and Chinese rugby investment on hold
Tell me, Ma | Yao Ming’s sidekick on reforms at the CBA
Under the leadership of Yao Ming and his long-time friend and ally Ma Guoli, the Chinese Basketball Association is undergoing arguably the most ambitious reforms in Chinese sport. Ahead of the second edition of the Leaders Sport Business Summit in Beijing on 25th and 26th July this year, Leaders editor-at-large James Emmett visited the CBA League offices to find out how Yao and Ma are doing it.
China Digest | DDMC takes on LaLiga rights
In this week's China sports industry round-up: DDMC takes on LaLiga rights; Man Utd strikes Ping An partnership; and Chinese investors already out at Northampton Town
China Digest | Lenovo signs up with Ferrari
In this week's China sports industry round-up: Lenovo signs up with Ferrari; Wanda retains Atlético ties; and China Cup suggests tattoo ban incoming
China Digest | LeSports’ Hong Kong arm crashes out of business
In this week's China sports industry round-up: LeSports' Hong Kong arm crashes out of business; sporting firms escape on World Consumer Rights Day; and Qiaodan steps up legitimacy battle