SportBusiness is the most trusted global intelligence service, providing unique news, analysis, data, consulting and events which deliver competitive advantage to executives in the business of sport.

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What SportBusiness offers you

Insight and analysis for top decision-makers in sport

Analysis, case studies and reports on best-practice business strategies used by the top sports companies – based on exclusive insights from our team and the people who run the companies.

Business-critical data for media executives

Powered by TV Sports Markets, our service is the most trusted in the sports media community, providing the most accurate data and analysis on media rights deals.

Business-critical data for sponsorship executives

Data and analysis on the relationships between leading sports properties and the brands that sponsor them, including databases of deals, decision makers and activations.

Strategic and commercial advice based on data-driven insight

Helping our clients make sense of sport’s commercial markets, our industry experts perform detailed analysis, leveraging our unique data to provide independent advice.

Case Study
Leading football league prepares to sell its rights in the Americas

Major League Rugby side Glendale Raptors has rebranded itself as the Colorado Raptors. The refresh includes a change of logo as well as team name.

Sherman had been a part-owner and vice-chairman of fellow MLB club the Cleveland Indians

AS Roma has confirmed it is in preliminary talks with potential investors over a possible sale of the Italian Serie A club. Club shares rose 16

Major League Soccer team Chicago Fire has unveiled a comprehensive brand refresh, which includes a new logo and a tweak of its name, ahead of a move to Soldier Field in 2020

Canadian pay-television sports broadcasters TSN and RDS have today (Thursday) agreed a long-term extension to their rights deals with the Canadian Football League

Carsten Schmidt, chief executive of Sky Deutschland, is to leave his position at the end of this year and will be replaced by a Devesh Raj, a former executive at Comcast, the US-based media giant that…

Madison Square Garden’s Hulu Theatre will play host to the US Darts Masters, part of the World Series of Darts tour, in 2020.

Football Federation Australia has released its annual statement for the 2019 financial year, revealing an 11-per-cent year-on-year growth in broadcasting revenues of A$6.2m (€3.8m/$4.2m

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