Football
MAG Seguros renews Copa do Brasil sponsorship
Insurance firm MAG Seguros has renewed its official sponsorship of the Copa do Brasil, Brazilian club football’s showcase cup competition, for the third year in a row.
LaLiga reflects on growth of Global Network project
LaLiga, organising body of the top two divisions of Spanish club football, has hailed the development of its LaLiga Global Network venture, as it marks its fifth anniversary
Eredivisie hires Feyenoord’s Raemakers to head international commerce, strategy
The Dutch Eredivisie has named Feyenoord’s Bas Raemakers as its head of international commerce and strategy.
Brentford posts record turnover, £8.5m loss on path to Premier League
English Premier League club Brentford registered a loss before taxation of £8.5m (€10.2m/$11.6m
EY study: Premier League key contributor to UK economy despite Covid-19 impact
The Premier League contributed £7.6bn (€9.1bn/$10.4b
Betsson signs sleeve sponsorship deal with Chile’s Colo-Colo
Swedish online gaming company Betsson has expanded its presence in South American football by agreeing a shirt sponsorship deal with Chilean Primera División club Colo-Colo.
Bordeaux terminates Winamax sponsorship after brand’s tweets mock club
French Ligue 1 club Girondins de Bordeaux has terminated its front-of-shirt sponsorship agreement with gambling brand Winamax
EXCLUSIVE: Long-serving Mellor to leave IMG next month
Michael Mellor, senior vice-president, head of football at IMG Media, is to leave the agency after more than 27 years with the company, SportBusiness understands
Court sides with LaLiga in legal battle with Real Madrid
LaLiga, the governing body of the top two divisions of Spanish football, has announced today (Friday) that the Central Court of Administrative Litigation has “completely dismissed” an appeal filed by …
Mexican Football Federation signs Bitso as first cryptocurrency sponsor
The Mexican Football Federation has added to its sponsorship portfolio with the signing of cryptocurrency exchange Bitso
Lille ‘agrees Cazoo shirt sponsorship deal’, adds Forma-Protec
French Ligue 1 club Lille has reportedly signed UK-based online car retailer Cazoo as its front-of-shirt sponsor
Crowdfunding platform Recrowd acquires Spezia back-of-shirt rights
Recrowd, a crowdfunding platform in the real estate sector, has become a premium partner and back-of-shirt sponsor for Italian Serie A club Spezia Calcio until the end of the 2022-23 season
Disney retains Premier League rights across South America
Media group Disney is in the final stages of agreeing a three-season deal for exclusive English Premier League rights across South America, SportBusiness understands.
Oakland Roots appoint Barenz as first female USL Championship team president
Veteran United States soccer executive Lindsay Barenz has become the first female team president in the second-tier United Soccer League Championship, having been appointed to the senior leadership position…
St. Pauli extends with shirt sponsor Congstar
German 2. Bundesliga club FC St. Pauli has extended its main shirt sponsor deal with telecoms operator Congstar.
The new deal will run until the end of the 2024-25 season
AFC Champions League moves 2022 final to February 2023
The 2022 AFC Champions League will not conclude until 2023 under a revised fixture list set to be approved by the Asian Football Confederation
McCormick returns as Premier League interim chair
The Premier League has announced that Peter McCormick will become the league’s interim chair on February 1, when the incumbent Gary Hoffman steps down.
Remington extends ‘styling partner’ deal with Manchester United
Personal care brand Remington has extended its sponsorship of Premier League outfit Manchester United as the club’s ‘Official Electrical Styling Partner’.
The ag