World Snooker Tour
Castore pockets first technical deal in snooker
Castore, the UK sportswear brand, is continuing to broaden its sports portfolio, today (Friday) entering into a five-year deal with the World Snooker Tour (WST)
Saudi Arabia attracts world’s top snooker stars for $1m shoot-out
Snooker is the latest sport to fall under the spell of Saudi Arabia, with an invitational event to debut in Riyadh in March featuring an innovative new concept
WST turns to Red Lantern to develop Asian digital presence
Digital marketing agency Red Lantern has been appointed by the World Snooker Tour (WST) to develop its presence in key Asian markets
BetVictor extends title sponsorship of World Snooker Tour’s bonus race
Gambling company BetVictor has extended a deal that sees it serve as title sponsor of a host of tournaments that comprise the bonus race on the World Snooker Tour (WST)
BBC sets snooker streaming record at historic World Championship
The BBC, the UK public-service broadcaster, set a new streaming record for its coverage at this year's Cazoo World Snooker Championship
World Snooker Tour heading back to China
The World Snooker Tour (WST) has announced its return to mainland China, a key commercial market for the sport, for the first time since 2019 with the scheduling of a minimum of three tournaments this…
Duelbits replaces Cazoo as sponsor of WST events
The World Snooker Tour (WST) has signed crypto casino and sportsbook Duelbits as the new title sponsor of three of its events – the World Grand Prix, Players Championship and Tour Championship.
Cazoo completes Triple Crown with World Snooker Championship deal
Online car retailer Cazoo has completed the set of title sponsorships of snooker’s Triple Crown Series by agreeing a multi-year deal for the World Snooker Championship.
Cazoo furthers WST sponsorship with British Open title rights
The World Snooker Tour (WST) has expanded its sponsorship contract with online automotive retailer Cazoo to include title rights to the British Open tournament
BetVictor bolsters snooker presence with Home Nations, European Series deals
Gambling company BetVictor has strengthened its association with World Snooker Tour by agreeing a deal to title sponsor the 2021-22 Home Nations and European Series, which encompass four events apiece
Barry Hearn retires as Matchroom Sport chairman, to be replaced by son Eddie
Barry Hearn is to step down as chairman of the Matchroom Sport agency and associated companies with son Eddie Hearn to assume the role
DCMS says one FA Cup semi-final will be UK spectator pilot event
Up to 20,000 spectators could be allowed into one of next month's FA Cup semi-finals as part of plans by the UK government to use the game as a pilot event to trial the safe return of large numbers of…
Hearn: Cazoo’s WST sponsorship first step in reducing betting sector reliance
The World Snooker Tour has lessened its dependency on the betting sector with the signing of online automotive retailer Cazoo as the title sponsor of a leading trio of events
ITV strikes new deal with Matchroom for suite of darts, snooker events
Leading darts and snooker events will continue to enjoy exposure on free-to-air broadcaster ITV in a new agreement
Snooker’s Masters moved to Milton Keynes to create safety ‘bubble’
The World Snooker Tour has announced The Masters, its biggest invitational event, has been moved from London’s Alexandra Palace to the Arena MK in Milton Keynes so that strict Covid-19 safety measures c…
WST announces new tournament for 2021 with £300k prize fund
World Snooker Tour has unveiled the WST Pro Series, a new tournament which will join the sport’s calendar for the 2020-21 season.
IMG Arena keeps hold of World Snooker Tour betting rights
IMG Arena, the sports betting arm of the IMG agency, has retained the betting streaming rights to one of its leading properties by signing a long-term renewal to its agreement with World Snooker Tour
Betfred extends World Snooker Championship title sponsorship
UK bookmaker Betfred has agreed a one-year extension to its title sponsorship of the World Snooker Championship