Lega Serie A

Football
Sponsorship & Marketing

Coca-Cola’s modest investment in the title rights to Italy’s 2019 Supercoppa appears to have been so successful that the US beverage company is in advanced negotiations for a deal covering the country’s main domestic cup, the Coppa Italia.
Events

The National Basketball Association is suspending its 2019-20 season indefinitely following games on March 11, after a player on the Utah Jazz tested positive for the coronavirus
Events

Haruyuki Takahashi, a member of Tokyo 2020's organising committee's executive board, told the Wall Street Journal that the event would most likely be postponed by one or two years if it could not take…
Football
Media

Lega Serie A, the operating body of the top division of Italian club football, and domestic rights-holder, pay-television broadcaster Sky Italia, have hit out at comments by Italian sports minister Vincenzo…
Rugby Union
Events

The Six Nations rugby union clash between Italy and England in Rome on March 14 has been postponed until later this year as the country continues to attempt to stem the tide of its coronavirus outbreak
Football
Media

Italian pay-television broadcaster Sky Italia has said that it will consult with Lega Serie A over whether to broadcast this Sunday’s fixture between Juventus and Inter Milan on its free-to-air channel T…
Football
Other

Four Italian Serie A football matches were postponed at the weekend after an outbreak of coronavirus cases in the north of the country
Football
Media

Italy’s antitrust authority (AGCM) has cleared the way for Italian football’s Lega Serie A to begin its sale of domestic broadcast rights from 2021-22 to 2023-24 after approving the guidelines set out…
Esports
Esports

Lega Serie A, the governing body of the top division of Italian club football, has joined forces with the Infront agency to officially launch its eSerie A esports competition
Football

Italy’s communications authority (AGCOM) has approved the guidelines for the forthcoming sale of broadcast rights by Italian football’s Lega Serie A.
Football
Media

Serie A, the top tier of Italian domestic football, is said to be contemplating the addition of a Saturday lunchtime kick-off time in a bid to appeal to Asian audiences
Football
Media

Transforming Serie A into a media company and ‘internationalising’ the appeal of the Italian league were the two key themes outlined by Serie A’s newly-elected president Paolo Dal Pino at his first leagu…
Football
Industry Moves

Paolo Dal Pino, the chief executive of telecommunications company Telit Communications, has been elected president of Serie A, the Italian football league
Football
Events

Lega Serie A, the body that oversees Italian football’s top-tier Serie A, is contemplating the expansion of its Supercoppa tournament to a four-team ‘Final Four’ competition, it is claimed. A
Football
Governance

Former Italian Football Federation (FIGC) president Giancarlo Abete has said he will work to restore “peace” within Lega Serie A after being installed as emergency commissioner of the troubled organising bod…
Football
Sponsorship & Marketing

Lega Serie A has added soft drink giants Coca-Cola as title sponsor to its Supercoppa Italiana competition
Football
Governance

Mario Cicala is today (Tuesday) set to be installed as the emergency commissioner of Lega Serie A after clubs in the top tier of Italian football failed to elect a new president
Football
Media

Luigi De Siervo, Italian Lega Serie A’s chief executive, has said a “multi-year agreement” for Italian Super Cup finals to be played in Saudi Arabia that pre-dated his arrival in the role is the key i…