Infront
Engelbert Strauss recruits Infront’s Dominguez to head up in-house sponsorship unit
Germany-based workwear supplier Engelbert Strauss has recruited Antonio Dominguez from the Infront agency to head up its new in-house sponsorship division
Infront’s merged digital operation unveils brand identity, leadership team
The Infront agency has unveiled the new ‘Infront X’ identity for the entity created as a merger of iX.co,
Nugent leaves Infront’s iX.co digital and technology operation
David Nugent, the chief commercial officer at iX.co, the digital media and solutions company owned by the Infront agency, is leaving his position
FC Köln to switch kit suppliers as Infront brokers Hummel deal
German football club FC Köln has secured a kit supply deal with Danish sportswear manufacturer Hummel.
Infront extends ISU international deal, adds rights in China
The Infront agency has extended its international media rights deal with the International Skating Union for four more seasons, as well as adding rights in China
Infront lands bulk of Serie A international rights
The Infront agency has acquired the international media rights for Italian football's Serie A in most markets around the world for the next three seasons, from 2021-22 to 2023-24, after receiving the unanimous…
Nent adds Infront’s Swiss FIS World Cup rights to skiing portfolio
Nordic Entertainment (Nent) Group has acquired rights in the region to all International Ski Federation (FIS) World Cup events taking place in Switzerland through a deal with the Infront agency
Eurosport, GCN add Flanders Classics rights to 2024
International sports broadcaster Eurosport and digital platform Global Cycling Network will showcase the Flanders Classics cycling races in European and Asian markets until 2024 after agreeing a new deal…
Mewa strikes Mainz stadium naming rights deal, replacing Opel
German Bundesliga football club FSV Mainz 05 has secured a stadium naming rights deal with textile specialists Mewa
Infront adds to SPFL international footprint in seven-country OneFootball deal
Matches from the Scottish Premiership will be streamed in seven international markets by OneFootball in a deal between the football-based media platform and the Infront agency
Infront finalises recapture of Swiss-Ski international rights
The Infront agency has agreed a six-year deal to sell the international broadcast rights to FIS World Cup events organised by Swiss-Ski, the Alpine country’s national ski federation.
FloSports signs wide-ranging rights deal with Infront
Subscription streaming platform FloSports has agreed rights deals in North America and Australia to a host of leading cycling events, along with athletics and triathlon events
Former Infront Italy president Bogarelli passes away
Marco Bogarelli, a former president of Infront Italy and a visionary of the business of sport, has passed away at the age of 64
IBSF take rights to market ahead of Infront deal expiry
The International Bobsleigh and Skeleton Federation (IBSF) has issued a request for proposals for its global broadcast and sponsorship rights as Infront, the long-standing incumbent rights-holding agency,…
Infront adds Tour de Pologne rights to cycling portfolio
The Infront agency has further bolstered its cycling portfolio by agreeing a four-year for global media rights to the Tour de Pologne, the UCI WorldTour event
Udinese teams up with Infront for fan attendance trial
Italian Serie A football club Udinese has joined forces with the Infront agency to utilise its Dacia Arena to test new technology designed to aid the safe reintroduction of fans to stadia
Eurosport, GCN acquire rights to 2021 Omloop Het Nieuwsblad
International sports broadcaster Eurosport and digital platform Global Cycling Network have jointly acquired exclusive rights to this year’s Omloop Het Nieuwsblad Flanders Classics race in a deal covering E…