British Cycling

Latest Features

Matt Cutler looks at whether the ‘societal partnership’ between HSBC and British Cycling could become a new model for the NGB brand proposition.

National governing body British Cycling tells Kevin Roberts about the attributes it is looking for in a new commercial partner.

The Tour of Britain has become the latest cycling event hit by Covid-19, with this year’s edition being cancelled and rescheduled for 2021.

Global bank HSBC has exercised a break clause in its main sponsor contract with British Cycling

SweetSpot, the organisers of UK cycling’s Tour of Britain, Women’s Tour and Tour Series, will be seeking a rights fee uplift from a new title partner across all three events after the exit of Ovo Energy thi…

The British Cycling governing body has appointed Julie Harrington of the English Football Association (FA) as its new chief executive.