France

Football
Sponsorship & Marketing

French Ligue 1 club Paris Saint-Germain has announced a new three-year global sponsorship deal with North African 'super app' Yassir
Football
Finance & Law

Qatar Sports Investments, the owner of Paris Saint-Germain, has held talks with US investment fund Arctos Sports Partners over the sale of a minority stake in the Ligue 1 club
Multiple Sports
Media

Vivendi-owned media group Canal Plus posted revenues of €2.96bn ($3.26bn) for the first half of 2023, a three-per-cent increase on the same period during 2022.
Football
Media

France’s Professional Football League (LFP) wants to give broadcasters the option of bidding for rights across five seasons when it issues its domestic tender on September 12.
Football
Finance & Law

French Ligue 1 club Olympique Lyonnais (OL) has announced record revenues of €289.7m ($318.8m) for the 2022-23 financial year thanks to its receipt of payments from CVC Capital Partners’ investment in the French league’s commercial entity.
Road Cycling
Media

One of the most intense head-to-head battles in recent years in road cycling had the knock-on effect of producing stellar television ratings for this year’s Tour de France in the three key contributing m…
Multi-sport
Sponsorship & Marketing

The Paris 2024 organising committee (Cojop) has confirmed the long-anticipated news that French luxury goods giant LVMH has become a ‘Premium Partner’ to next year’s Olympic and Paralympic Games. A
Cycling
Media

France Télévisions has extended its exclusive domestic free-to-air rights to the Tour de France for five years, from 2026 to 2030.
Motorsport
Industry Moves

Renault executive Philippe Krief has been appointed as the new chief executive of sportscar brand Alpine.
Multi-sport
Events

The French regions of Provence-Alpes-Côte d’Azur and Auvergne-Rhône-Alpes have joined forces to propose a bid to host the 2030 edition of the Winter Olympic Games.
Rugby Union
Sponsorship & Marketing

French automotive manufacturer Peugeot has extended its long-running association with domestic Top 14 champion Stade Toulousain by agreeing a three-season renewal to its role as the rugby union club’s m…
Multi-sport
Sponsorship & Marketing

Caisse des Dépôts, a French public sector financial institution, and Arena Group, which provides temporary structures and associated services for events and commercial use around the world, have signed u…
Multiple Sports
Finance & Law

French billionaire François-Henri Pinault is reportedly in advanced discussions to acquire a majority stake in Creative Artists Agency in a deal that could value the sports, entertainment and media giant …
Football
Sponsorship & Marketing

French football club Stade Brestois 29 has announced Crédit Mutuel Arkéa as the naming rights sponsor for its yet-to-be-built new stadium.
Rugby Union
Events

Ticket resale platform Viagogo has been ordered to pay €300,000 ($335,000) in damages to France’s local organising committee for the 2023 Rugby World Cup (RWC) for the unauthorised sale of tickets to …
Multiple Sports
Media

TF1, the free-to-air commercial broadcaster in France, has teamed up with AI-powered video content company WSC Sports to create and distribute highlights from its sports content
Football
Sponsorship & Marketing

Financial services group Crédit Agricole has renewed its sponsorship of the French Football Federation (FFF) until 2028.
Motorsport
Media

Multi-platform subscription broadcaster DAZN has acquired rights to the Deutsche Tourenwagen Masters, GT Masters and GT4 Germany touring cars series in eight markets