ICC Men's T20 World Cup
PTV, Tower Sports to share Pakistan rights to ICC events
PTV, the state broadcaster in Pakistan, and media group Tower Sports have acquired non-exclusive rights in the country to leading tournaments of the International Cricket Council over the next two years
Zee claims $8.3m refund from Disney Star over ICC deal
The dispute between media groups Zee and Disney Star over their seemingly broken agreement for International Cricket Council (ICC) rights looks set to intensify, with Zee asserting that its counterpart…
ICC issues two-year ITT for rights in Pakistan, Bangladesh and Sri Lanka
The International Cricket Council has released an invitation to tender covering 2024 and 2025 for its media rights in Bangladesh, Pakistan and Sri Lanka, the last remaining major markets where it is yet…
Zee seeks to withdraw from $1.4bn deal with Disney Star for ICC rights
An immediate consequence of the collapse in the proposed merger between Sony Pictures Networks and Zee Entertainment is that the latter now intends to withdraw its planned $1.4bn (€1.2bn) commitment to rival media group Disney Star towards rights fees for International Cricket Council events.
ICC seeks merchandise licensing partner for 2024-31 events cycle
The International Cricket Council has begun the sales process for a long-term merchandise licensing partner for its major events between 2024 and 2031
ICC details record-breaking digital engagement for T20 World Cup
The International Cricket Council has revealed that the recent Men’s T20 World Cup in Australia generated a record 6.5
ICC reworks T20 World Cup for 2024 edition in West Indies, US
The International Cricket Council (ICC) has moved to revamp the event concept for its Men’s T20 World Cup, as the West Indies and United States prepare to co-host the 2024 edition of the tournament.
Channel 4 deals with Sky for T20 World Cup final simulcast
Pay-television broadcaster Sky has announced a deal with Channel 4 that will see live coverage of the 2022 ICC Men’s T20 World Cup final simulcast on the free-to-air broadcaster’s eponymous channel.
ICC details broadcast coverage and digital innovations for T20 World Cup
The International Cricket Council over the weekend unveiled details of media rights deals, world feed content and digital media innovations for this year's Men's T20 World Cup, which got underway in Australia…
Aramco joins top tier of ICC sponsorship
The International Cricket Council has secured a global sponsorship agreement with Saudi Arabian energy and chemicals company Aramco
ICC and Cricket Australia announce NFT launches ahead of T20 World Cup
The International Cricket Council is to release a daily offering of non-fungible tokens throughout the forthcoming Men’s T20 World Cup, while Cricket Australia has announced plans to issue its own NFTs l…
EXCLUSIVE: Cricket Australia markets main shirt asset as Alinta Energy signals exit
Cricket Australia has begun the process of selling its most valuable national team sponsorship asset – the main shirt sponsorship for the men’s cricket team across all formats of the game.
Sport 24 lands Cricket World Cup, T20 World Cup rights for first time
Sport 24, the in-flight and in-ship service owned and operated by the IMG agency, has agreed a deal with the International Cricket Council to show this year’s men’s T20 World Cup, as well as the 2023 Cri…
Cricket Ireland secures Amul as T20 World Cup sleeve sponsor
Ireland men's cricket team have agreed a sleeve sponsorship with Gujarat Cooperative Milk Marketing Federation, known through its brand name Amul, ahead of the ICC T20 World Cup
Cricket audiences encourage Daraz to target bigger sports and entertainment platform
Shopping app Daraz has been taking a unique approach to combining sport and ecommerce in Pakistan and other South Asian markets.
ICC gets “significant” rights fee increase in India as Star strikes back
Disney Star has renewed its exclusive media rights in India for International Cricket Council events in a four-year deal covering 2024 to 2027
ICC ‘opens up on methodology’ prior to Indian tender deadline
The International Cricket Council is reported to have made its Indian media rights tender more transparent, making its financial goals known to potential bidders and clarifying the circumstances in which a second round of bidding would be called.
ICC picks Turnstile for sponsorship evaluation brief
The International Cricket Council (ICC) has appointed sponsorship valuation agency Turnstile to work alongside its commercial team during the next commercial rights cycle