Euroleague Basketball

FreeSports, the UK free-to-air channel, has acquired a package of rights to basketball’s EuroLeague during the 2021-22 season.

The Saran Media Group will become the new broadcast rights-holder in Turkey to the top-tier EuroLeague basketball competition from the 2022-23 season onwards

New research conducted by Nielsen Sports has shown growing levels of interest in the EuroLeague basketball tournament in its major markets over the last three years

Euroleague Basketball and the EuroLeague Players Association (ELPA) have hailed the completion of what they claim is the first collective agreement in pan-European basketball, and team sports in general

Pay-television broadcaster Sky Italia has acquired the rights to basketball’s EuroLeague and EuroCup from 2021-22 to 2023-24.

Russian online betting firm Winline has extended its sponsorship of Euroleague Basketball until the end of the 2024-25 season

Euroleague Basketball has chosen Kore Software to help manage its business intelligence and sponsorship strategy

German telco Deutsche Telekom has renewed key basketball rights deals with the International Basketball Federation (Fiba), the German Basketball Federation (DBB) and Euroleague Ventures, the joint venture…

Euroleague Basketball has appointed N3XT Sports, a Barcelona-based strategic consulting firm specialising in sports technology, innovation and investments, to support its digital activities

IMG Arena, the sports betting arm of the IMG agency, has added more virtual content for betting operators with the launch of a new Euroleague Basketball product

Euroleague Basketball has agreed a licensing deal with UK-based headwear manufacturer Tokyo Time to make competition-branded caps until the end of its 2022-23 season

Eduard J Scott, chief operations officer for Euroleague Basketball, is leaving the organisation after more than 14 years

Germany’s FC Bayern Basketball has become the latest sports team in the country to sign up supermarket chain REWE as a sponsor.

Euroleague Basketball has agreed a media-rights deal in Ukraine and Central Asia until the 2022-23 season with pan-regional broadcaster Setanta, having previously been without coverage in the region

Spanish energy company Endesa has extended its sponsorship of Euroleague Basketball into the 2020-21 season

Quick service restaurant chain Domino's Pizza has signed a central sponsorship agreement with Euroleague Basketball

Euroleague Basketball has announced plans for an aggressive licensing and merchandising programme after partnering with Amazon to launch a dedicated store on the e-commerce platform