Euroleague Basketball has agreed a media-rights deal in Ukraine and Central Asia until the 2022-23 season with pan-regional broadcaster Setanta, having previously been without coverage in the region
Russia’s Winline re-commits to Euroleague Basketball betting sponsorship
Russian online betting firm Winline has extended its sponsorship of Euroleague Basketball until the end of the 2024-25 season
Euroleague Basketball launches Final Four NFT
Euroleague Basketball is launching its first non-fungible token (NFT) collection to celebrate its end-of-season showpiece, the 2021 EuroLeague Final Four
Genius agrees real-time statistics deal with Basketball Africa League
Data and betting services company Genius Sports has announced a data agreement with the new Basketball Africa League (BAL) to become its official provider of real-time statistics
MyCujoo moves into basketball with Liga ACB deal
Streaming service MyCujoo has continued its transition to a multi-sport business model after agreeing a rights deal with Spanish basketball organisation Liga ACB for coverage in Brazil and across sub-Saharan…