Inside Track

Foley & Lardner LLP's Andrew Lee and Gregory Marino explore the ramifications of the new Empowering Olympic, Paralympic and Amateur Athletes Act in the United States and ask if increased oversight of the USOPC by US Congress threatens its autonomy in the eyes of the IOC

Two Circles CEO Gareth Balch explains why 2021 will present a once-in-a-generation opportunity to grow the world’s engagement with sport – making it more important than ever to be a sports marketer

Tony Simpson, partner and head of sport at board advisory firm Savannah, looks back on a year in which sports bodies had to take a long, hard look at their diversity & inclusion policies and working from home became the new norm

Steve Madincea, co-founder and managing partner at Fantastec, discusses ways rights-holders can turn to emerging technologies to engage fans at a a time when stadiums are closed and live viewership is falling.

AIBA presidential candidate Suleyman Mikayilov explains how he would seek to address the boxing federation's financial problems in this sponsored column, produced in association with Quattro Sport Consultancy Services

Rebecca Hopkins, CEO of The STA Group and partner in Sightline Ventures, reflects on the way sport has relied on technology during the Covid-19 pandemic and asks which adaptations are here to stay.

Bobbie Ttooulis, executive director of shipping and e-commerce delivery company, Global Freight Solutions, says sports merchandising needs careful management at peak sales periods, like kit launches and Christmas.

Brian Gordon, chief executive at Engine Shop, argues that Covid-19 has transformed fan engagement and that sports businesses and brand partners need to move beyond the game day fixation to win fans back

Rich Abend, chief executive and co-founder of mobile-based youth sports coaching and mentorship platform Famer, discusses the need for young athletes to remain as engaged as possible during the ongoing Covid-19 pandemic.

Janine Mostyn, founder and managing director of talent search specialists Huckleberry Sport, says that as the industry is entering post-Covid recovery, it is worth investing in experts when it comes to hiring new staff

Justin Casey, associate attorney in Foley & Lardner LLP's Transactions Practice and a member of the firm's Sports & Entertainment Group, explores the US state-level developments in college sports' emerging name, image, and likeness legislation

Wouter Sleijffers, chief executive for leading British competitive gaming culture brand Excel Esports, explains how the journey to profitability doesn’t end at power brands and why esports needs to move beyond lifestyle and towards purpose to strengthen the industry.

Murray Barnett, former chief commercial officer for World Rugby and head of partnerships for Formula 1, explains why women’s football is sure to recover the commercial momentum lost as a result of the Covid-19 pandemic.

Premier League chief executive Richard Masters is being assailed on multiple fronts as the UK government threatens a systematic review of football governance and clubs plot European competition reform.

There is evidence that the sun is setting on a Western-dominated era for the sports industry in Asia, and that the coming years will be much more locally-driven, SportBusiness Asia senior analyst Kevin McCullagh says.

SportBusiness US Editor Eric Fisher explores how the American media and entertainment giant is at the fulcrum of large-scale change across the sports industry