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SportBusiness: Essential data and analysis for the Asian sports sector
For more than 20 years SportBusiness has been delivering the data, information, insight and analysis that make the world’s most successful sports sector businesses tick.
Social Media Case Study: Dallas Cowboys
The Dallas Cowboys is the NFL (National Football League) franchise with the highest number of Facebook likes, currently 7.7 million, one million more than any other team. The Cowboys have the best overall social media presence in the NFL, according to social media analyst Starcount, which also ranks the Cowboys as the sixth best sports team in the world on social media.
New logo | Social video insights about the Juventus rebrand
Simon Bibby, head of research, and Michael Litman, CEO of Burst Insights use video analytics to gauge the success of Juventus FC's recent rebrand on social media
XFL considered eliminating punts and field goals among rules
The rebooted XFL discussed eliminating punts and field goals as part of its rules, which were unveiled this week
XFL to introduce nine-point touchdowns, shootout style overtime
The rebooted XFL will introduce nine-point touchdowns as part of its rules, which are designed to speed up play and add excitement for fans
XFL seeks supporter help to shape league via Football Advisory Network
The rebooted XFL is actively looking for supporter help to shape the start-up league by launching a new digital community it has branded the Football Advisory Network (F.A.N.)
San Francisco 49ers to include food and drink in season-ticket packages, prices will rise
The National Football League's San Francisco 49ers have unveiled an innovative new season-ticket model, which includes access to unlimited food and drink options
HBSE flexing its financial muscle thanks to appointment of head of investments
Owners of NBA Philadelphia 76ers and NHL New Jersey Devils have taken a significant step to develop their wider business interests with appointment of David Abrams to senior executive role
Nashville SC eager to make up for lost time in MLS after overcoming stadium setback
Bob Williams takes a look at the developments in Nashville since the city was awarded a Major League Soccer expansion team in December 2017, and the challenges faced during this period.
Mushrooming OTT market struggles under the weight of its own choice
As more and more streaming services come to market, industry research suggests sharp resistance to consumers carrying more than three each, heightening the race for customer acquisition. US Editor Eric Fisher reports.
BT’s ‘Beyond Limits’ rebrand informs CSR-focused partnerships with Home Nations FAs
The telecommunication company’s 2019 rebrand saw it move toward a focus on community and social engagement, something it is intending to carry through into its lead partnerships of all four UK football associations.