NFL

Saudi Arabian state-owned media company Saudi Sports Company has announced its acquisition of National Football League rights. The broadcaster has announced a three-year agreement for the rights

OTT sports platform DAZN is to launch a 'conference' style NFL show in Germany this season called NFL ENDZN, becoming the first broadcaster outside the US to adapt the NFL's existing, popular RedZone format

Screach, the live sports streaming and advertising platform built specifically for commercial venues, has secured an agreement with the National Football League to deliver content in Poland

Bulgarian pay-television broadcaster A1 has acquired rights to show NFL games for the first time in the country, further strengthening its US sports portfolio

Mark Locke, the chief executive of sports data and betting services operator Genius Sports, has predicted that the company’s new supplier agreement with US betting and gaming operator DraftKings will b…

Wynn Resorts has become the official nightlife partner of the National Football League’s Las Vegas Raiders and Allegiant Stadium, the home of the team, as well as an official gaming partner of the Raiders.

Key league event essentially draws even with 2019 audience

The National Football League reaffirmed its position as the most valuable property in the United States media landscape when the first round of the 2021 NFL Draft on April 29 outdrew the Oscars for the…

Event for now is most-attended sports function in the US since pandemic started

SportBusiness' US Editor looks at the National Football League's recent domestic rights renewals, and how despite a sharply enlarged focus on streaming platforms, the agreements show the league and its linear broadcast partners still need one another

After being forced to stage a fully virtual Draft last year due to the Covid-19 pandemic, the National Football League will return to a sense of normality by allowing a limited number of prospects, media…

James Fenn, Strategist at Hill + Knowlton Strategies, explains what the NFL, Fifa and Marvel can show us about the ambition sport needs to come back better than ever.

The National Football League has signed a new digitally-focused sponsorship deal with General Mills-owned Mexican food brand Old El Paso

Brett Gosper, chief executive of World Rugby since 2012, is leaving the organisation to become the National Football League’s head of Europe and UK.

The National Football League has announced that the 2021 Pro Bowl will now take place virtually, with players competing in Electronic Arts' Madden NFL 21 video game.

Aluminium can maker Ball Corporation has signed as a sponsor of major Kroenke Sports & Entertainment (KSE)-owned sports teams and properties in the UK and the US

League's All-Star Game is latest sports event casualty from the pandemic