Softball
EXCLUSIVE: Centralised betting rights offered to WBSC competitions, domestic baseball leagues
The World Baseball Softball Confederation (WBSC) has pooled together the betting video and fastpath data rights to its own competitions plus those of baseball’s confederations and selected leagues in L…
Athletes Unlimited to stage its 2023 softball events in Chicago area
Athletes Unlimited, the startup network of professional sports leagues, has announced that both its AUX Softball and softball championship will take place at The Stadium at Parkway Bank Sports Complex i…
WBSC to launch NFT digital trophies through Leverade deal
The World Baseball Softball Confederation (WBSC) has teamed up with sports management and monetisation software company Leverade to award NFT digital trophies at the Baseball5 World Cup and WBSC Virtual…
Dick’s Sporting Goods partners with Perfect Game
American retailer Dick's Sporting Goods has parented with Perfect Game, the world’s largest baseball and softball scouting service, to make the chain the title sponsor at the 20th annual All-American C…
Fraccari secures new term as WBSC president
World Baseball Softball Confederation (WBSC) president Riccardo Fraccari has claimed the organisation is now “one of the biggest and best” sports federations after securing re-election.
Fraccari facing two competitors to retain WBSC presidency
Riccardo Fraccari will face competition from two rival candidates if he is to extend his tenure as president of the World Baseball Softball Confederation (WSBC)
Athletes Unlimited secures two-year ESPN rights deal
Agreement focused on women's softball, lacrosse leagues
WBSC latest international federation to turn to Sportradar’s integrity services
Global sports data and technology company Sportradar has added to its roster of international federations for which it supplies integrity services through a new agreement with the World Baseball Softball…
Athletes Unlimited Softball unveils international broadcast partners for 2021 season
Athletes Unlimited, the start-up network of professional sports leagues, is significantly expanding the reach of its second softball season with a series of international media rights deals that stretch …
Athletes Unlimited looks to reimagine women’s sports with player-focused model
Start-up sports league organization has created a radical new model which firmly puts the focus firmly on athletes and not teams. Bob Williams reports.
Rawlings set to acquire Easton, form larger baseball equipment supplier
Deal to create dominant entity in youth and recreational levels of play
WBSC lands international streaming rights to Panama National Baseball League
The World Baseball Softball Confederation has acquired the exclusive international streaming rights to the top tier of Panamanian domestic baseball
Athletes Unlimited secures RSN distribution deal, Topps partnership
Women’s sports league developer Athletes Unlimited is expanding its reach and visibility by securing a distribution deal with three regional sports networks for its 2020 softball season.
ESPN seals Little League rights extension
New term extends long-running media rights relationship
Athletes Unlimited softball league secures CBS, ESPN broadcast deals
Women's sports league developer Athletes Unlimited has secured broadcast agreements with CBS Sports and ESPN for its inaugural softball season, which is due to take place at Parkway Bank Sports Complex…
Olympic softball leader Porter dies aged 90
Don Porter, a key proponent in getting softball into the Olympic Games in 1996 and ensuring its return to the Olympic programme in 2020, has died aged 90
Mediapro and Wave agree short-form content deal for Liga MX and WBSC events
Mediapro, the production and rights agency group, has reached a short-form content distribution deal with Wave, the sports social media content company, covering leading Liga MX football clubs and WBSC…
Little League World Series canceled due to Covid-19
Showcase youth sports event called off for the first time since its creation in 1947