Equestrian

The appointment of Sunset+Vine to a three-year rights distribution contract builds on its consultancy work with the FEI, a federation whose media rights strategy focuses on providing exposure for sponsors.

The International Equestrian Federation (FEI) has won back crucial broadcast exposure in a 75-territory deal with Warner Bros. Discovery (WBD) spanning Europe and parts of Asia

The Sportfive agency has been awarded a three-year contract to distribute international rights to Global Champions, the rights-holder to equestrian sport’s Longines Global Champions Tour (LGCT) and Global C…

Experienced commercial sports and entertainment executive Gus Henderson has been appointed chief revenue officer at Global Champions, the rights-holder to equestrian sport’s Longines Global Champions T…

The International Equestrian Federation (FEI) is to undertake a full examination of its income and expenditure in the first quarter of 2024 after conceding the economic situation in Europe remains fragile.

Swiss watchmaker Longines has stepped up its commitment to the International Equestrian Federation (FEI) by agreeing to become title sponsor of its revamped team series

Global Champions, the rights-holder to equestrian sport’s Longines Global Champions Tour (LGCT) and Global Champions League (GCL), has turned to the WePlay digital marketing agency in a bid to significantly b…

Ingmar De Vos has been re-elected to serve a third and final term as president of the International Equestrian Federation (FEI)

The International Equestrian Federation (FEI) has announced that Abu Dhabi in the United Arab Emirates will host the rescheduled 2022 Endurance World Championship after the event was removed from the Italian…

The International Equestrian Federation (FEI) is seeking a new location for the upcoming Endurance World Championship after terminating a hosting agreement with the Italian city of Verona

Chinese streaming platform Migu and the International Equestrian Federation (FEI) have launched a dedicated equestrian channel after the platform secured exclusive rights to the FEI World Championships…

The International Equestrian Federation (FEI) has awarded hosting rights to a number of its major finals and championships, with the Swiss and US cities of Basel and Fort Worth respectively securing multiple…

Ingmar De Vos is set to serve a third and final four-year term as president of the International Equestrian Federation (FEI), after being confirmed as the only candidate running in this year’s election. 

Italy’s Ministry of Agricultural, Food and Forestry Policies (MiPAAF) has appointed Epiqa, a company controlled by betting and gaming operator Snaitech, to launch a new television channel focused on h…

The International Equestrian Federation (FEI) has renewed its social media and editorial agreement with the Redtorch agency for a further three years

The International Equestrian Federation (FEI) has extended its Official Nutrition Partner agreement with equine nutrition brand Cavalor for a further five years

Organisers of the Badminton Horse Trials have signed up confectionery company Mars Incorporated and its equestrian sponsorship brand, Mars Equestrian, as its new presenting sponsor

The International Equestrian Federation (FEI) has reduced its expected losses for 2021 to CHF782,000 (€714,000/$851,000), down from CHF1.3