Basketball

Liga ACB, the top tier of Spanish basketball, has signed an extension to its title sponsorship contract with electrical utility company Endesa

USA Basketball and leading sports entertainment company MGM Resorts International have unveiled an expanded multiyear partnership ahead of the Tokyo Olympics this summer

The National Basketball Association's Portland Trail Blazers have announced a four-year local broadcast deal with Root Sports, ending a 14-year partnership with NBC Sports Northwest.

League sees viewership growth despite just one series going to a seventh game

The Chinese Basketball Association has readjusted its player salary cap restrictions for the 2021-22 season, having first introduced it last year

The National Collegiate Athletic Association has announced that its Division I women's basketball tournament could be finally given "March Madness" branding as means to better promote the competition …

Prominent basketball executive again finds trouble on social media

Revenues at the International Basketball Federation (Fiba) dropped to CHF65m (€59.4m/$72.3

Upstart social media company Triller has continued its expansion by joining CBS Sports as a domestic broadcast partner of Ice Cube's Big3 basketball league

The National Basketball Association's Detroit Pistons have signed a wide-ranging multiyear agreement with wholesale mortgage lender United Wholesale Mortgage, which has been designated the team's jersey…

Euroleague Basketball is launching its first non-fungible token (NFT) collection to celebrate its end-of-season showpiece, the 2021 EuroLeague Final Four

The National Basketball Association's Los Angeles Clippers will air a special kids-focused simulcast of their NBA playoff game against the Dallas Mavericks on June 2 on regional sports network Bally Sports …

NBA team to remain long-term at AEG-owned venue in downtown LA

Series of in-venue incidents follow increased attendance provisions

Pay-television broadcaster Sky Italia has acquired the rights to basketball’s EuroLeague and EuroCup from 2021-22 to 2023-24.

Minority investor claims current owner Taylor violating tag-along rights

Dutch pay-television broadcaster Ziggo Sport has reportedly lost its National Basketball Association broadcast rights from next season

Russian online betting firm Winline has extended its sponsorship of Euroleague Basketball until the end of the 2024-25 season