Basketball

Global financial institution ING has signed up as the title sponsor of the Turkish Basketball Super League

Singapore telco Starhub has acquired rights to broadcast seven regular-season National Basketball Association games per week in a multi-year deal starting with the 2019-20 season, which tips off October…

The National Basketball Association has suffered "substantial" financial losses in China following Daryl Morey's Twitter post supporting Hong Kong's pro-democracy protesters, commissioner Adam Silver has…

Leading footwear and apparel manufacturer Nike has been named the presenting partner of the NBA Mexico City Games for the third consecutive season.

The Boston Celtics have completed the purchase of their long-standing G League affiliate team, the Maine Red Claws

Greek public-service broadcaster ERT has agreed a deal to broadcast the 2019-20 Basketball Champions League

Catalan Basketball club Bàsquet (Baxi) Manresa has added telecommunications operator Fibracat as a sponsor for the Basketball Champions League (BCL) competition.

Brazilian media group Bandeirantes, which operates free-to-air and pay-television channels, has acquired rights for the NBA basketball league

The Washington Wizards are continuing their outreach into Japan following the arrival of Japanese draft pick Rui Hachimura by naming NEC Corporation as the NBA team's first international partner

Despite NBA commissioner Adam Silver’s best efforts, the wound from Daryl Morey’s pro-Hong Kong protest tweets will have lasting repercussions on the future of basketball in China, not least among fans and sponsors. Industry insiders in China tell SportBusiness about Chinese sentiment on the ground.

Barry M. Bloom looks at Chase Center, the newly-developed home of NBA team the Golden State Warriors, and how it reflects a quickly redeveloping San Francisco.

The Philippines, Indonesia and Japan have taken over from China hosting duties for the 2023 Fiba World Cup

Sacramento Kings and Indiana Pacers taking part in league's first pre-season games in country Mumbai-born Kings owner Vivek Ranadivé played 'critical role' in making event become a reality

The Brazilian Basketball League (LNB), organiser of top-tier club competition the NBB, has agreed a one-season extension to its partnership with education institution Centro Universitário Salesiano de …

French pay-television broadcaster Canal Plus has renewed rights to the Basketball Champions League for another two seasons

Chinese conglomerate Tencent has today (Monday) resumed broadcasting games from North American basketball league the NBA following the furore caused by comments last week from Houston Rockets general manager…

Houston Rockets General Manager Daryl Morey's controversial Twitter post supporting Hong Kong’s pro-democracy protesters could cost the National Basketball Association team around $25m in sponsorship lo…

Sports streaming service DAZN has followed up its Spanish rights deal for the Basketball Champions League with an extended agreement for coverage of the European club competition in Germany, Austria and…

Australia’s National Basketball League (NBL) has claimed a first for the country with a global streaming agreement with social video platform Twitch.

The opening game of the 2019 Australian National Basketball League season had 1 million viewers on a Facebook live stream in the US, tuning in to see 17-year-old player LaMelo Ball – the younger brother o…

Sports streaming service DAZN has enhanced its basketball coverage in Spain by agreeing a three-season deal for rights to European club competition the Basketball Champions League

Basketball Australia has said the Women’s National Basketball League will receive landmark coverage in 2019-20 as it enters the final season of its current rights deal with pay-television broadcaster F…

An array of NBA China's Chinese-owned official partners have halted business with the league and its pre-season exhibition games in the country were temporarily in doubt, as the fallout continues from…

Spanish electrical and utility company Endesa has extended its partnership with the Spanish Basketball Federation (FEB) to become the main sponsor of the country’s women’s league.

Japanese e-commerce firm Rakuten has launched a new streaming service to showcase its coverage of the NBA basketball league in the country

The summer arrival of Kawhi Leonard and Paul George at the Los Angeles Clippers, and the teaming up of Anthony Davis with LeBron James at cross-town rivals Los Angeles Lakers, has directly led to the National…

NBA team the Phoenix Suns has added a new Official Banking Partner, while the Sacramento Kings has agreed a partnership which will focus on technological innovation

The Brazilian Basketball League (LNB), organiser of top-tier club competition the NBB, has agreed an extension to its partnership with US beer brand Budweiser and has signed up construction products manufacturer…

NBA commissioner Adam Silver has responded to the recent furore over Houston Rockets general manager Daryl Morey's tweets on the Hong Kong democracy protests, saying the league would back the right to…

The Houston Rockets and the NBA are facing a backlash from Chinese commercial partners, government, sports officials and fans after the team's general manager tweeted his support of the ongoing protests…

The 2019 NBA India Games, the American basketball league's biggest-ever marketing push in India, starts today at the Dome @ NSCI, SVP Stadium in Mumbai.

Vivint Smart Home Arena, the home of the National Basketball Association's Utah Jazz, has become the latest sports stadium in the United States to make a move towards cashless payments

The National Basketball Association is continuing its embrace of legalized sports betting by announcing a partnership with William Hill, which has been designated an authorized sports betting operator…

The International Basketball Federation (Fiba) has revealed that its recent World Cup in China delivered a total cumulative average television audience increase of over 80 per cent compared to the 2014…

Turkish financial services company DenizBank has signed a global partnership agreement with the Euroleague Basketball governing body

Direct-to-consumer sports streaming service DAZN has extended an agreement in Brazil for rights to the top-tier EuroLeague basketball competition until the end of the 2022-23 season

Filipino pay-television operators Cignal and Sky have entered a joint offer for rights to the NBA following the closure of the North American basketball league’s long-term home in the country.