Turkish billionaire Enver Yücel has completed the purchase of British Basketball League side Plymouth Raiders for an undisclosed amount.

Daily fantasy sports operator and gaming company DraftKings has announced multi-year partnerships with the National Basketball Association's Boston Celtics, Philadelphia 76ers, and Indiana Pacers

The Chinese Basketball Association is close to a long-term agreement with the Basketball Federation of Serbia (KSS), covering joint work to develop basketball in China

TNT has announced it will broadcast the untimed fourth quarter of this weekend's National Basketball Association All-Star Game, which will honor the late Kobe Bryant, commercial-free for the first time

League continues highly active dealmaking in emerging category

Indian multinational automobile manufacturing corporation Mahindra has signed a deal with Monumental Sports and Entertainment to become an official partner of the National Basketball Association's Washington …

Greek free-to-air broadcaster Mega TV will return to Greek screens for the first time since 2018 and is set to broadcast the home Euroleague matches of Panathinaikos and Olympiacos

Leading Cognac brand Hennessy has signed a multiyear deal to become the official spirit of the National Basketball Association, Women’s National Basketball Association, and USA Basketball.

Euroleague Basketball has unveiled the 10 finalists of its 2020 Fan XP Innovation Challenge, a contest for tech-focused startups to present innovative ways to enhance the fan experience in sport

Christian Sylt takes a look inside the NBA Experience, the new immersive basketball venue at Walt Disney World in Florida.

Scott Rosner, Professor of Professional Practice; Academic Director, M.S. in Sports Management Program, School of Professional Studies, Columbia University, remembers the lasting impression the late Kobe Bryant made upon his family that won't show up in any boxscore or sponsor earnings report

Bob Williams takes a look at how the ownership group of the NHL's Washington Capitals, the NBA's Washington Wizards and the Capital One Arena has successfully further monetized its ever-increasing fan database with its new Cloud Fan Insight Platform

After a nine-year stint at London's O2 Arena, the NBA is taking its annual European regular-season game to the French capital, in a match-up between the Hornets and Bucks. Going forward, the event will be taken around the continent, moving from city to city on a regular basis. Bob Williams reports.

Mixed martial arts promoter ONE Championship has cancelled its planned event in Chongqing on April 11 due to the coronavirus epidemic

The National Basketball Association is further shaking up this month's All-Star Weekend in Chicago by changing the format of the 3-point competition

The CAA Sports division of Creative Artists Agency has expanded its presence in the talent representation market by acquiring Los Angeles-based firm Kauffman Sports Management Group (KSMG)

The European division of the International Basketball Federation (Fiba) has claimed victory over Euroleague Basketball in a court battle concerning the two parties’ long-running dispute over the sport’s cal…

The Los Angeles Lakers' first game following the death of Kobe Bryant, against the Portland Trail Blazers on January 31, averaged 4.41m viewers on ESPN, according to Nielsen figures.

Israel-based WSC Sports, a provider of artificial intelligence-supported sports video highlights, has made its first move into the South American market by agreeing a deal with Liga Nacional de Basquete,…

Fiba board member Richard Carrión has been appointed chairman of the board of the joint management committee for the 2023 Basketball World Cup in Indonesia, Japan and the Philippines.

The National Basketball Association has announced sweeping changes to the format of the 2020 NBA All-Star Game, which is taking place on February 16 at the United Center in Chicago.

The Canadian Elite Basketball League has selected the Mediapro agency as its production partner for all matches that will be aired live by public-service broadcaster CBC during the 2020 season

Several major sporting events in China and Asia have been postponed, cancelled, or under threat due to the coronavirus outbreak

The scheduled game between the Los Angeles Lakers and cross-town rivals Los Angeles Clippers at the Staples Center on January 28 has been postponed following the untimely death of superstar Kobe Bryant…

The coronavirus has begun to impact the sports industry with Olympic qualifying tournaments in football, boxing and basketball, as well as cycling and tennis events, among the competitions either rescheduled …

Los Angeles Lakers legend Kobe Bryant, considered one of the greatest basketball players of all time and was one of the league's marquee personalities and a sports marketing force for a more than a generation,…

The New York Knicks has appointed marketing agency Translation to create a new brand image for the team and help it reconnect with its fanbase after coming bottom of the table for the 2018-19 season and…

Digital media company theScore has been appointed an authorized sports betting operator of the National Basketball Association in a multi-year partnership.

The National Basketball Association's annual regular-season fixture in Europe will return to Paris in 2021, NBA commissioner Adam Silver has revealed

Brooklyn Nets owner Joseph Tsai has expressed his desire for Chinese state broadcaster CCTV to resume its coverage of the NBA basketball league amid the continued fallout caused by a tweet sent last year…

The Union of European Leagues of Basketball (ULEB) has signed a joint defence agreement with the International Basketball Federation (Fiba) over Euroleague Commercial Assets’ (ECA's) perceived “anti-competitive beh…

Arizona Cardinals wide receiver Larry Fitzgerald has purchased an undisclosed minority stake in the National Basketball Association's Phoenix Suns

French fashion house Louis Vuitton has confirmed a multi-year partnership with the National Basketball Association, becoming the first trophy travel case provider for the league

Service covers numerous angles of former NBA commissioner's extensive legacy

Fiba has signed a strategic partnership with US sports and media investors GCBH LP which will provide funding and expertise to drive the development of its premier European club competition, the Basketball…

Basketball world governing body Fiba has announced that the 3x3 World Tour, its flagship professional 3x3 competition, will increase from 12 to 14 events this year

The Dallas Mavericks NBA basketball team has signed a jersey sponsorship deal with US-based financial services company Chime