Sports Betting

It was less than a year ago that Major League Baseball executives were bemoaning the sight of empty seats as the 2022 regular season closed with the league’s lowest attendance in a quarter of a century.

The Brazilian Football Confederation (CBF) has won a key court ruling in its fight to sell in-stadium advertising to multiple betting companies at Campeonato Brasileiro matches in opposition to the league’s ‘…

English Premier League club Nottingham Forest has ended its long-running saga to find a front-of-shirt sponsor by agreeing a two-year deal with Asian betting brand Kaiyun.

Sportradar has significantly strengthened its data rights agreement with Nascar, adding official betting data for the US stock car racing series for the first time

The PGA of America will focus on the 2025 Ryder Cup in New York to launch its first wagering sponsorship, having ‘almost certainly’ run out of time to fill the betting category for the upcoming event in …

FanDuel has become an Authorized Gaming Operator of Nascar, granting the online gaming company rights to use certain Nascar marks and collaborate with the stock car racing series to create new betting…

Nascar and nVenue have announced a multi-year deal to create in-race micro-betting markets and predictive contests for the motorsport series

The Korea Professional Football League and sports data and betting services company Sportradar have renewed their wide-ranging global media and betting rights deal for another four years, with sponsorship…

Sportradar, the sports data and betting services company, has further strengthened its grip on football properties in the Americas, after today (Tuesday) being announced as the official betting partner…

Fanatics Betting and Gaming, the online and sports betting vertical of retailer and collectibles company Fanatics, has launched its sportsbook app in four states after six months of beta testing

Infinite Athlete has unveiled an agreement to provide its data technology to the new TGL team golf league

AS Monaco will use virtual advertising to activate a three-year sponsorship deal with betting firm 6686 covering the Asia region

Sports data and betting services company Sportradar generated €216.4m ($237.7m) in revenue during the second quarter of 2023, a 22-per-cent year-on-year increase, with its adjusted Ebitda also increasing by 46 per cent to €40.1m.

ESPN and Penn Entertainment have announced plans to launch ESPN Bet in a $2bn (€1.82bn) deal as competition in the United States sportsbook market intensifies.

Data, technology and broadcast services group Genius Sports has posted a year-on-year quarterly revenue increase of 22 per cent, boosted by strong revenue uplifts in its betting and media divisions

One of European football’s most valuable betting rights properties is on the market after Lega Serie A issued a request for proposals for the contract.

World Archery has agreed a long-term betting data and video rights agreement with FeedConstruct as the international federation makes its first move in the developing space, SportBusiness understands

Flutter Entertainment and Fox Corporation have announced the closure of sports betting platform Fox Bet as competition in the burgeoning US sports gambling market intensifies