World Athletics

Multi-sport
Governance

World Athletics and its president Sebastian Coe is facing criticism from fellow international federations for the way it handled last week's announcement that it will be ringfencing a share of its Olympic revenues to reward gold medal winners at the forthcoming Games in Paris.
Athletics
Governance

World Athletics has taken the unprecedented step of ringfencing a share of its Olympic revenues to reward gold medal winners at the Games
Athletics
Events

UK Sport and UK Athletics are drawing up a plan to bid for the 2029 World Athletics Championships, with London being eyed as the host city.
Athletics
Media

The Marketing & Media Solutions agency and PC Plus Group have secured media rights in sub-Saharan Africa for all World Athletics Series events from 2024 to 2029 in a deal with Eurovision Sport.
Athletics
Sponsorship & Marketing

World Athletics has named the nutritional supplements and snacks company Morinaga as the sixth Japanese sponsor of the World Athletics Championships to be held in Tokyo in 2025.
Athletics
Finance & Law

Investment conversations that continue to be held by World Athletics are with global players and are being sparked by ongoing revamps to the sport to maintain its audience engagement, according to Sebastian…
Athletics
Events

The World Athletics Council has selected Beijing to host the 2027 World Athletics Championships
Athletics
Sponsorship & Marketing

World Athletics today announced electronics giant Sony as a new sponsor on a three-year term, the latest in a string of Japanese brands supporting the governing body.
Athletics
Industry Moves

World Athletics has today (Monday) appointed Marton Gyulai as its director of competition and events, fresh off the back of the official helping to deliver a widely acclaimed 2023 World Athletics Championships in Budapest.
Athletics
Sponsorship & Marketing

World Athletics has announced a new global sponsorship deal with UK management consulting firm Deloitte on the eve of the 2023 world championships in Budapest.
Athletics
Governance

Sebastian Coe has been re-elected president of World Athletics, the sport's governing body, for a third and final term and despite his time in office having been dominated by reform and displays of strong…
Athletics
Sponsorship & Marketing

World Athletics has signed manufacturing company NTN as another main sponsor from the Japanese market
Athletics
Events

World Athletics has announced plans to create a new ‘short track’ product to replace the current ‘indoor’ term, which is used to describe events and performances that are set on a 200m track and traditi…
Athletics
Events

Peru has lost its latest sporting event, with World Athletics announcing that Lima has withdrawn as host city of its 2024 U20 Championships citing “circumstances beyond its control”.
Athletics
Events

World Athletics has awarded its 2026 Indoor Championships to Torun in the Kuyavian-Pomeranian region of Poland, while the 2024 Race Walking Team Championships will be held in Antalya, Turkey
Athletics
Media

Infront will continue to sell the international rights to the World Athletics Indoor Tour until the end of 2029 after striking a six-year extension deal
Athletics
Host Broadcast & Production

World Athletics has launched a process to appoint a host broadcaster for the World Athletics Series events for five years, from 2025 to 2029
Athletics
Finance & Law

Nasser Al-Khelaifi, chairman of beIN Media Group and president of French Ligue 1 football club Paris Saint-Germain, has been cleared of any wrongdoing in a corruption case relating to Qatar’s bids to h…