South Africa Rugby

South Africa Rugby is hoping that its proposed commercial agreement with US-based private equity firm Ackerley Sports Group (ASG) will enable the governing body to double its sponsorship revenue by the 2027 World Cup.

Southern hemisphere rugby union alliance Sanzaar has announced that South Africa will continue to play in its annual Rugby Championship tournament until at least 2025

South Africa Rugby has signed up gambling firm Betway to its sponsorship portfolio, naming the brand the associate sponsor of the governing body and the national team, the Springboks, for the next three…

The British & Irish Lions and South Africa Rugby have appointed Whisper Cymru, part of live sports production company Whisper, to serve as the production partner for the upcoming series between the two s…

The British and Irish Lions and South Africa Rugby have signed up sports nutrition brand Pro Athlete Supplementation as the latest sponsor for the upcoming series between the two sides

Automotive manufacturer Land Rover has signed up as a sponsor of the 2021 British & Irish Lions Tour of South Africa

Jurie Roux, chief executive of South Africa Rugby, has pushed back against proposals from the country’s broadcast regulator, ICASA, that would impose restrictions on media-rights contracts.

South African beer brand Castle Lager has become the official title sponsor of the British & Irish Lions Tour of South Africa in 2021

The South African Rugby Union (SARU) has renewed its sponsorship contract with banking firm FNB

The Singapore-based Global Esports Federation has appointed a Brand, Marketing, Commercial and Communication Commission featuring an array of experienced sports industry executives