The Singapore-based Global Esports Federation has appointed a Brand, Marketing, Commercial and Communication Commission featuring an array of experienced sports industry executives. The commission is led by Lorenzo Giorgetti, chief commercial officer at AC Milan, and also includes: Jerry Ling, chief of staff, World Taekwondo; Chris Overholt, president and CEO, OverActive Media Group; Peter Zeytoonjian, SVP, United States Olympic and Paralympic Properties; Yasuhiro Nakamori, director, sport department, Japanese Olympic Committee; Ali Kiremitcioglu, former CEO, Istanbul 2020 Olympic and Paralympic Games Bid, and executive board member, National Olympic Committee of Turkey; Anne Kelly Aikman, former VP, marketing at the International Olympic Committee; and Marco Nazzari, managing director, international, Nielsen Sports - Global Esports Federation
Round-Up: Esports fed appoints commercial commission, MotoGP Asian races decision, CAA signs ‘The Leech’, and more
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27 Mar 2024
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