McLaren Racing
McLaren Racing signs with Immersive Labs as CEO Brown talks up team’s tech platform
McLaren Racing has signed up cyber security specialist Immersive Labs to its sponsorship portfolio.
McLaren Racing signs DataRobot as latest sponsor from tech sector
McLaren Racing has signed a new sponsorship agreement with AI cloud platform DataRobot
McLaren secures global deal with Smartsheet ahead of São Paulo GP
McLaren Racing has signed a global sponsorship contract with work collaboration software company Smartsheet
Dell extends with McLaren F1, Medallia and EasyPost make sponsorship debuts
Technology company Dell Technologies has signed a multi-year extension to its sponsorship deal with McLaren Racing, an association which began in 2018
McLaren Racing extends with Arrow Electronics
McLaren Racing has signed an extension to its sponsorship contract with global technology and innovation company Arrow Electronics
McLaren Racing to acquire majority stake in Arrow McLaren SP IndyCar team
McLaren Racing has entered into a deal to acquire a 75-per-cent stake in the Arrow McLaren SP IndyCar team, a transition which is expected to close by the end of the year
McLaren enters NFT space with Tezos
McLaren Racing, which operates teams in the Formula 1 and IndyCar motor-racing championships, will launch a non-fungible token (NFT) platform through a deal with blockchain network Tezos
Red Bull Racing adds Cash App, McLaren signs up Alteryx
Personal finance, bitcoin and investment platform Cash App has signed with Formula 1 outfit Red Bull Racing as the team’s official ‘Financial Education Partner’.
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McLaren Racing aligns with pair of Entain gaming brands
Global sports betting and gaming group expands sponsorship portfolio
Castore continues expansion with McLaren Racing deal
Formula 1’s McLaren Racing has signed up UK-based sportswear supplier Castore to its sponsorship portfolio.
Bitci.com sponsors McLaren Racing in F1 team fan token first
Turkish cryptocurrency exchange Bitci.com has signed with the McLaren Racing F1 team in a sponsorship that will offer up the first official fan tokens in Formula 1
McLaren signs up Cisco Webex ahead of season start
Formula 1 team McLaren Racing has signed up American video conferencing company Cisco Webex as its latest sponsor
McLaren Racing extends Coca-Cola sponsorship
McLaren Racing has renewed soft drink multinational Coca-Cola’s sponsorship of its Formula 1 team.
The brand first sponsored the team in 2018 and this will now extend into the upcoming 2021 season.
McLaren Racing extends with CNBC, makes games-based deal with Garena
Formula 1 team McLaren Racing has extended its sponsorship agreement with business news network, CNBC, in a multi-year deal
US investment group to acquire a third of McLaren Racing
MSP Sports Capital will invest $246m (€202.7m) into McLaren Racing for an initial 15-per-cent stake, rising to a maximum 33 per cent by the end of 2022, valuing the UK-based motor-racing team at $740.5m.
Miory Steel deal takes McLaren Racing portfolio above 40 sponsors
The McLaren Racing Formula 1 team has signed a multi-year sponsorship with Belarussian tinplate manufacturer Miory Steel
Iqoniq adds McLaren Racing to sports portfolio
McLaren Racing has signed the engagement app Iqoniq as the official fan engagement partner of the McLaren Formula 1 team