LaLiga
LaLiga’s Chinese JV focuses on sponsorship, merchandising in push to become leading foreign football league
LaLiga is aiming to become the biggest overseas football league in China via its new joint-venture in the market with Mediapro and Super Sports Media, Sergi Torrents, the JV’s chief executive, told SportBusiness this week.
Round-Up: AFL and LaLiga resume, Diack trial revelations, IPL hopes, and more
The Australian Football League resumed its 2020 season on Thursday evening, with defending champions Richmond Tigers drawing with Collingwood Magpies during a match played at an empty Melbourne Cricket…
Tebas: Any LaLiga rights fee compensation talks to wait to end of season
Javier Tebas, the president of LaLiga, has said that broadcasters of the top two divisions of Spanish football will have to wait until the end of season before talks are held about compensation claims…
Round-Up: F1 ‘will continue’ after a positive Covid-19 test, Top 14 season terminated, Team WE-Madame Figaro tie-up, PSL crisis, and more
Formula One will not cancel a race this season even if a driver tests positive for Covid-19, series chief executive Chase Carey has said - BBC
Four years on, LaLiga’s international focus is paying off in sponsorship
Since LaLiga put internationalisation at the heart of its commercial growth plans in 2016, the Spanish league operator has increased its international presence to 84 countries and grown its sponsor portfolio five-fold.
LaLiga to resume on June 11 with daily matches
Spanish football's LaLiga will resume its 2019-20 season on June 11 and will play matches every day for at least the first week
Round-Up: NRL restart reaction, Serie A gets restart date, first live EPL matches for BBC, Sri Lanka’s Carlton returns, and more
Australian commentators hailed rule changes in the National Rugby League that led to an exciting game as the 2020 season got back underway yesterday with the Parramatta Eels beating the Brisbane Broncos…
LaLiga retains Saran in Czech Republic and Slovakia in latest five-year deal
The Saran Media agency has held on to LaLiga broadcast rights in the Czech Republic and Slovakia from 2021-22 to 2025-26 in the latest five-year agreement signed by the Spanish top flight
Round-Up: Endeavor loan, Japan rugby league delayed, Victorian teams resume training, and more
Sports and entertainment group Endeavor has secured a $260m loan to help it through the Covid-19 downturn, the Wall Street Journal reports. The loan supplements an existing $2
Tebas accuses Saudis of ‘stealing football’
Javier Tebas, the president of LaLiga , is appealing to the English Premier League to judiciously examine the planned £300m ($378m/€345m) takeover of Newcastle United by Saudi Arabian investors.
TV2 Norway sews up five-year LaLiga rights deal
Norwegian commercial and pay-television broadcaster TV2 has secured exclusive rights to Spain’s LaLiga from 2021-22 to 2025-26.
TV2 Denmark lands Europa League and extends LaLiga deal further
TV2 Denmark, the government-owned subscription and free-to-air broadcaster, has added rights to Uefa's Europa League and newly-created third-tier Europa Conference League, while extending its recent LaLiga…
Three-year limit on LaLiga’s European broadcast deals is scrapped
LaLiga, the governing body for the top two tiers of Spanish domestic football, has been given authorisation to sell its future broadcast rights in Europe for more than the traditional three-year term in…
Douyin and LaLiga agree China partnership
LaLiga and Douyin have inked an agreement whereby the Chinese platform will become an Official Social Media Partner of the Spanish football league until March 2021
Barcelona and Tencent combine for Covid-19 relief
FC Barcelona and Chinese technology company Tencent are partnering to provide medical equipment and materials to help the Covid-19 relief effort in Catalonia