Birmingham 2022
Additional lower-tier deals help Birmingham Commonwealth Games hit sponsorship target
The recent Birmingham 2022 Commonwealth Games exceeded their sponsorship target after additional tier two and tier three agreements more than offset any shortfall from revenues generated in the tier one…
Birmingham 2022 broadcast footprint finalised ahead of Games opening
Final broadcast deals signed ahead of the 2022 Commonwealth Games, which get under way tonight in Birmingham, have delivered typically strong exposure in competing nations topped up by deals in a handful…
Birmingham 2022 to pass Glasgow’s 1.3m ticket sales, commercial income ‘in good place’
The organisers of Birmingham’s 2022 Commonwealth Games, which get under way this evening with the opening ceremony, expect to soon surpass the ticket sales total registered at Glasgow 2014 and are also c…
Birmingham 2022 makes various sponsorship additions
The organisers of the Birmingham 2022 Commonwealth Games have announced a number of additions to the event’s sponsorship portfolio.
Birmingham 2022 adds Reckitt as fifth top-tier sponsor
Health and hygiene products manufacturer Reckitt has agreed a deal to sponsor this summer’s Commonwealth Games in the English city of Birmingham.
Birmingham 2022 adds to top-tier sponsors with Chase
The organisers of the Birmingham 2022 Commonwealth Games have signed up digital bank Chase as a sponsor of the event
Birmingham 2022 ‘likely to exceed’ ticketing target but miss sponsorship goal, says CEO Reid
The Birmingham 2022 Commonwealth Games is “likely to exceed” its ticketing revenue target but will fall short of its top-tier sponsorship goal, the chief executive of the organising committee has said.
Birmingham 2022 will allow athletes to make “positive expressions” of values
The Commonwealth Games Federation will allow athletes to make “positive expressions” of their values at the Birmingham 2022 Commonwealth Games later this year.
Birmingham 2022 appoints commemorative stamp and coin licensees
Organisers of the Birmingham 2022 Commonwealth Games and CGF Partnerships, the commercial vehicle established by the Commonwealth Games Federation and the Sportfive agency, have agreed exclusive licensing…
Commonwealth Esports Championships to be held alongside Birmingham 2022
Birmingham will host the inaugural Commonwealth Esports Championships this summer, with the event to run alongside the English city’s staging of the Commonwealth Games.
Birmingham City Council needs to plug ‘£25m Commonwealth Games shortfall’
A new report has warned of £25m ($34.1m/€30.8m
Birmingham 2022 continues sponsorship drive with three additions
The organisers of the Birmingham 2022 Commonwealth Games have made three sponsorship additions as preparations for next year’s event ramp up.
Legal Clinic replay | Mitigating risk in a post-Covid world
In this recording of the first ever SportBusiness Legal Clinic, our panel of experts suggest the European Super League project hasn't gone away, discuss the operational challenges of organising major sports events post-pandemic and outline the legal considerations in developing documentaries for platforms like Netflix.
Birmingham 2022 adds five new sponsors
The organising committee for the 2022 Commonwealth Games in Birmingham has agreed sponsorship deals with facilities management company OCS Group UK, software and solutions provider Wiz-Team, event management…
Birmingham 2022 selects Hewlett Packard Enterprise for network services
The organisers of the Birmingham 2022 Commonwealth Games have agreed a sponsorship deal with Hewlett Packard Enterprise (HPE)
Birmingham 2022 teams up with Canon for imaging solutions
The organisers of the Birmingham 2022 Commonwealth Games have signed global imaging technology provider Canon as a sponsor of the event.
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Kuehne+Nagel named Birmingham 2022 logistics provider in seven-figure procurement
The organisers of the Birmingham 2022 Commonwealth Games have signed up Kuehne+Nagel as the event’s official logistics provider.
Birmingham 2022 reveals full event schedule and ticket details
The organisers of the Birmingham 2022 Commonwealth Games have today announced the full sporting schedule for the multi-sport event, as well as revealing ticket information