Mixed martial arts organisation the Ultimate Fighting Championship (UFC) has announced that it will hold its first event in Beijing later this year.
The Chinese capital’s Cadillac Arena will host a UFC Fight Night on November 24, with tyre manufacturer General Tire to serve as the event’s presenting sponsor.
UFC will work with the Chinese subsidiary of Endeavor, its parent company, to deliver the event.
Beijing will become the second city on the Chinese mainland to host a UFC event. Macau has staged three events in the past, while Shanghai hosted its first fight night in November 2017.
Kevin Chang, UFC vice-president of Asia-Pacific, said: “China is the next frontier for the growth of UFC and the sport of mixed martial arts, and this market is paramount to our success internationally.
“We are excited to bring our next live event to China’s capital and show the world just how far we have come. Our loyal fans in China demand nothing but the best, and one year on since our debut in Shanghai, UFC Fight Night Beijing, Presented by General Tire, is set to be a night to remember.”
Chinese athletes currently competing in UFC include Li Jingliang (pictured), Song Yadong, Yan Xiaonan, Song Kenan, and Pingyuan Liu.