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Geico extends partnership with National Lacrosse League

(Credit: NLL)

The National Lacrosse League has announced an extension of its partnership with leading US insurance company Geico.

Geico will be the official insurance provider of the NLL for the full 2020 season after becoming a partner in March 2019. In addition to in-arena signage and a significant presence on NLL coverage on streaming service B/R Live, all NLL teams’ away uniforms will have the Geico patch featured on the jersey tail for the season.

The NLL recently announced partnerships with cloud-based video production, editing and distribution platform Grabyo, Montreal-based sports analytics company Sportlogiq, New Balance-owned premier equipment provider Warrior Lacrosse, sports equipment manufacturer Wilson Sporting Goods, and sports data and technology company Genius Sports.