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Carroll becomes IOC’s first director of digital engagement

Photo credit: IOC

The International Olympic Committee has appointed Christopher Carroll, a communications and marketing executive with experience at Under Armour, Coca-Cola and Heineken, to the newly-created position of director of digital engagement.

Carroll will assume the position on October 16 and joins the IOC’s Lausanne-based senior leadership team, reporting to director general Christophe de Kepper.

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