Digiturk, the Turkish pay-television subsidiary of beIN Media Group, is yet to pay the first 25 per cent of its fee for the broadcast rights to the 2020-21 Turkish Süper Lig as an issue over the exchange …
French pay-television broadcaster Canal Plus has initiated legal proceedings in a complaint over the ‘unequal’ treatment it feels is being meted out by agency and production group Mediapro in carriage tal…
English Premier League club Aston Villa has signed Asian betting operator LT as the club’s new shirt sleeve sponsor.
Mercedes-Benz dealer Trivellato Industriali has extended and expanded its relationship with Italian Serie A oufit Hellas Verona to become the club’s sleeve sponsor.
Carsten Schmidt, the former chief executive of German pay-television broadcaster Sky Deutschland, has been named as the chief executive of German Bundesliga club Hertha Berlin
The French Tennis Federation (FFT) has further scaled back attendance plans for the upcoming French Open grand slam tournament, with only 5,000 fans set to be allowed inside the Roland Garros grounds per…
The Krause Group has become the latest American investors in Serie A, having sealed a takeover of Parma Calcio 1913
Spanish football's LaLiga has added pizza delivery brand Telepizza as an official sponsor
Jonathan Hill, the former agency executive and ex-commercial director at the Football Association, is close to being named as the new chief executive of the Football Association of Ireland (FAI)
Covid-19 may have proved too much for 23 Capital, but business is booming for other lenders in the football finance sector.
Barney Francis, the former managing director of the UK division of Sky Sports, has suggested the Covid-19 crisis has exposed the business models of some of the OTT streaming services operating in the sports sector but says there are plenty of reasons to be optimistic about the industry. Ben Cronin reports.
Self-confessed 'Olympophile' Lee Gibbons, managing director of the Sport Unlimited agency, explains why the values and strategies attached to Olympic sponsorships translate so well to today's market in response to the Covid-19 pandemic.
PepsiCo’s senior director for global sports marketing, Adam Warner, commends Uefa for finding 'different sources of value' in this year reformatted Men's Champions League and explains why the brand has decided to expand its relationship with the governing body to include women's club and national competitions. Ben Cronin reports.
UK commercial broadcaster ITV has extended its long-running coverage of the British Touring Car Championship for a further five years to 2026. The renewal with rights-holder Toca starts in 2022
The International Ice Hockey Federation (IIHF) will put together an Expert Group to conduct a full review into the status of its 2021 World Championship after Latvia expressed an unwillingness to co-host…
Sport1 has extended a sublicensing deal with pay-television broadcaster Sky Deutschland that will allow the German commercial broadcaster to offer free highlights of the 2
Team Marketing, the Luzern-based agency that markets the broadcast, sponsorship and licensing rights to Uefa club competitions, is looking to recruit a senior commercial lead to sit within the media partnership…
The board of directors at France’s Professional Football League (LFP) has today (Thursday) chosen Arnaud Rouger, the league’s long-running director of competitions, as its new chief executive.
Cyprus-based betting company Parimatch has signed a new sponsorship with Serie A club Juventus
A new partnership with the Football Finance Academy will help educate players & staff for future success beyond the pitch
Global investment platform eToro has launched 12 new sponsorships across the UK and Germany, as the brand expands its investment in football clubs across Europe
English Premier League (EPL) club Arsenal has signed up cryptocurrency-based gambling brand Sportsbet.io to its sponsorship portfolio
Data and technology company Stats Perform has agreed a multi-year deal with Dutch AI-based visualisation company Beyond Sports for the usage of its positional tracking data of football’s English Premier L…
International media group Discovery has finalised a deal for a host of European Handball Federation rights in France and Poland with the Infront agency
The International Paralympic Committee has begun preparing the ground for its sale of broadcast rights in Europe to Paris’ 2024 Paralympics and Beijing’s 2022 winter Paralympics by starting a continent-wide req…
Italian sportswear brand Macron has become the new kit supplier of the Welsh Rugby Union in a seven-year agreement
German esports team Fokus Clan has signed global sportswear brand Adidas as its kit supplier
Liga ACB, the top tier of Spanish basketball, has extended its exclusive official data partnership with Genius Sports Group
Fans will be able to attend football matches in the top-tier German Bundesliga this weekend after politicians reached an agreement to allow stadiums to open at 20 per cent of full capacity
The English Football Association (FA) has signed up health and life insurance company Vitality as the title sponsor of the Women's FA Cup
The regional administrative court of Lazio (Tar) has upheld the €7m ($8.3
Saran Media, the Istanbul-based media-rights agency, has retained broadcast rights in Turkey and Azerbaijan to tennis’ ATP Tour. The new three-year agreement runs from 2021 to 2023.
English Premier League (EPL) club Manchester City has signed a multi-year extension to its contract with tire manufacturer Nexen Tire
Tom Harrison, chief executive of the England and Wales Cricket Board (ECB), has revealed that the Covid-19 pandemic will force the organisation to cut 62 jobs, with the overall financial impact likely…
The Badminton World Federation has shelved the Thomas and Uber Cup Finals 2020 in Aarhus, Denmark due to the Covid-19 pandemic
Uefa, football’s European governing body, has today (Tuesday) launched a combined tender process for the provision of technical delivery services for broadcast sponsorship during coverage of its club a…
Lega Basket Serie A, the governing body of the top-tier of Italian domestic basketball, has completed its domestic media-rights sales process after agreeing a two-season renewal for its free-to-air rights…