Italian Serie A

Football
Media

Italian pay-television broadcaster Sky Italia has said that it will consult with Lega Serie A over whether to broadcast this Sunday’s fixture between Juventus and Inter Milan on its free-to-air channel T…
Football
Other

Four Italian Serie A football matches were postponed at the weekend after an outbreak of coronavirus cases in the north of the country
Football
Sponsorship & Marketing

Italian sportswear company Macron has extended its kit supplier deal with domestic Serie A football club Bologna through a new contract that will take the association into a third decade
Football
Sponsorship & Marketing

Italian football giants Juventus have expanded and extended their naming rights and sponsorship contract with global financial services company Allianz. The new deal is worth €103.1
Football
Media

Italy’s antitrust authority (AGCM) has cleared the way for Italian football’s Lega Serie A to begin its sale of domestic broadcast rights from 2021-22 to 2023-24 after approving the guidelines set out…
Football
Sponsorship & Marketing

Italian Serie A football club Napoli has agreed a two-season extension to its kit deal with Kappa, as the Neopolitan team seeks to strike a longer contract with the Italian sportswear brand
Football

Italy’s communications authority (AGCOM) has approved the guidelines for the forthcoming sale of broadcast rights by Italian football’s Lega Serie A.
Football
Media

Serie A, the top tier of Italian domestic football, is said to be contemplating the addition of a Saturday lunchtime kick-off time in a bid to appeal to Asian audiences
Football
Media

The IMG agency has secured a discount on its payment for the international rights to Serie A worth €30m ($33.3
Football
Media

Transforming Serie A into a media company and ‘internationalising’ the appeal of the Italian league were the two key themes outlined by Serie A’s newly-elected president Paolo Dal Pino at his first leagu…
Football
Sponsorship & Marketing

Italian Serie A football club Inter Milan has agreed a sponsorship deal with electrical installations and technology company Carimi
Football
Industry Moves

Paolo Dal Pino, the chief executive of telecommunications company Telit Communications, has been elected president of Serie A, the Italian football league
Football
Technology

Italian Serie A football club Fiorentina has claimed a first through a partnership with Genuino that will utilise blockchain technology to certify the shirts used in matches by the team’s players.
Football
Sponsorship & Marketing

Chinese mineral water brand Ganten has extended its Official Water deal with Italian Serie A club Juventus until the end of the 2022-23 season
Football
Sponsorship & Marketing

Italian football club AS Roma has signed electric scooter sharing service eCooltra as a technical sponsor
Football
Media

Luigi De Siervo, Italian Lega Serie A’s chief executive, has said a “multi-year agreement” for Italian Super Cup finals to be played in Saudi Arabia that pre-dated his arrival in the role is the key i…
Football
Media

The IMG agency has sold its entire portfolio of football rights that it was exploiting on its OTT service Strive in Denmark to commercial broadcaster TV2
Football
Governance

Gaetano Miccichè, the president of Italy’s top football league, Lega Serie A, resigned yesterday (Tuesday) after a month-long investigation into the circumstances surrounding his election on March 19 la…