You are here
Sean Bratches: 'If we can serve the fan, all the manifestations of our business will benefit'
On the eve of the Singapore Grand Prix, the Sports Matters Asia conference in the city state provided a forum to discuss the opportunities for sport in Asia. Ben Cronin reports on the major talking points.Read on
ABB's surprising title sponsorship of Formula E is one of the biggest motorsport deals in recent years. Reporter Andy Fry attended its announcement, and now analyses what it means - for Formula E and Formula 1.Read on
Formula 1 is using a new proprietary tool to provide a more holistic valuation of its sponsorship assets. Ben Cronin speaks to the sport's head of global sponsorship and commercial partnerships Murray Barnett and developer Rob Mills about how it works.Read on