Motorsport

A new Munich-based commercial entity has been established to promote and manage the commercial aspects of the FIA World Rallycross Championship with Arne Dirks, previously managing director of German basketball’s B…

MotoGP team Suzuki has renewed its commitment to the MotoGP World Championship until 2026. Last year's champions signed a five-year deal with MotoGP with series commercial rights-holder Dorna Sports

Motorsport.tv, the OTT streaming platform operated by digital media group Motorsport Network, has recruited cloud video production platform Grabyo to support the launch of its new digital news channel. Motosport

Artificial intelligence company Satisfi Labs has partnered with US stock car racing series Nascar and its racetracks to enable its Answer Engine platform engage with fans throughout the season

BeIN Media Group, the pay-television broadcaster, has agreed a rights deal across 24 countries in the Middle East and North Africa region for Extreme E, the new electric off-road racing series

Formula 1 will officially have two races in the United States from 2022 with the long-awaited Miami Grand Prix added to the calendar in a 10-year deal

The Sauber Group-owned Swiss Formula 1 team Alfa Romeo Racing has signed up luggage brand Floyd as a sponsor

Formula 1 has announced that it will roll out the first of six new real-time racing statistics at this weekend’s grand prix in Imola, Italy, to enhance broadcast coverage of the motor-racing championship’s 202…

The FIA World Rally Championship has signed a renewal with Belgian lubricant manufacturer Wolf Lubricants

Indonesian state-owned broadcaster TVRI has signed a deal with electric motor racing series Formula E to show the remaining races of the 2020-21 World Championship

Formula 1’s Canadian Grand Prix is facing up to the prospect of cancellation for the second year in a row, while the motor-racing championship appears to be close to concluding a deal for a new race i…

Luxury watch brand TAG Heuer has extended its sponsorship of the Red Bull Racing Honda Formula 1 team until 2024

Peroni 0.0%’s entry into the Formula One market with Aston Martin will support parent company Asahi Group’s vision of increasing the prominence of non-alcoholic brands in its portfolio.

Infront Moto Racing, the company that manages the exclusive television, marketing, and promotional worldwide rights of the FIM Motocross World Championship, has signed up MYLAPS Sports Timing as a technical…

Extreme E, the electric off-road series, has chosen recently-launched consulting agency Vmatch to design its marketing approach with global brands

Digital media company Motorsport Network has appointed Lars Stegelmann as its chief commercial officer

Brazilian free-to-air broadcaster TV Cultura has built on its motorsports portfolio by acquiring rights to US motor-racing series IndyCar

W Series, the all-female motorsport competition, has recruited the Football Association’s Tom Gracey as its head of broadcast and media rights.