Golf
Turner Sports sets lineup for fourth iteration of ‘The Match’
July 6 event to feature Mickelson, Brady, DeChambeau, Rodgers
Edgbaston Test, Royal Ascot to serve as latest fan pilot events
Around 18,000 fans are set to attend England’s Test cricket match against New Zealand at Edgbaston next month, with the fixture to serve as the first pilot event within the second phase of the UK government’s Eve…
Marcoux Samaan named new LPGA commissioner
Veteran college sports administrator becomes golf property's new head
Title sponsorship for PGA’s Charles Schwab Challenge extended until 2026
Investment services company Charles Schwab has agreed a deal with the PGA Tour to extend its title sponsorship of the Charles Schwab Challenge to 2026
Mickelson set for further commercial boost after golf major win
Popular figure becomes oldest men's golfer ever to win a major tournament
IMG producing on-site coaching show from PGA Championship
The IMG agency is producing a daily live digital show from this week’s PGA Championship at Kiawah Island, South Carolina that showcases golf coaching by PGA professionals.
PGA of America secures IMG Arena, EA Sports deals
IMG Arena, the sports betting arm of the IMG agency, has acquired data and live betting streaming rights to the PGA Championship in its first deal for a golf major
Two Circles to manage Ryder Cup Europe ticketing sales in 11-year venture
The Two Circles agency has teamed up with the European Tour and Ryder Cup Europe to launch Tour Consumer Experiences, an 11-year strategic venture that will manage the sales and marketing of all ticketing…
BetMGM named LPGA Tour’s first official betting operator
Leading US gaming company BetMGM has become the LPGA Tour's first official betting operator in a multiyear agreement
TaylorMade acquired by Korean private equity group
Golf equipment brand TaylorMade has been acquired by Korea-based private equity firm, Centroid Investment Partners
Zoom joins European Tour’s top-tier sponsors
Golf’s European Tour has signed communications platform Zoom as a top-tier official partner.
Korn Ferry Tour to raise purses to minimum $1m per tournament by 2023
The Korn Ferry Tour, the developmental circuit below the elite PGA Tour, has announced that prize funds will increase significantly over the next two seasons, with each tournament having a minimum purse …
PGA Tour ‘threatens ban’ for stars who join Saudi-backed breakaway league
The PGA Tour has threatened the world’s leading golfers with an immediate suspension and career ban if they take part in a new breakaway golf league reportedly being backed by Saudi Arabia.
Pine Valley to allow female members for first time in 108-year history
Pine Valley Golf Club, which is widely considered as one of the best golf courses in the United States, has voted to allow female members for the first time in its 108-year history
IMG China golf head Chen joins Chinese sports academy
Chinese sports academy PacificPine Sports has named Justin Chen, former IMG director of golf in China, as a senior vice-president
PGA Tour looks to fend off Premier Golf League with $40m bonus pool for its top stars
The PGA Tour has created a $40m (€33m) bonus pool for its biggest stars in large part to prevent top players from potentially defecting to the rival Premier Golf League.
DS Automobiles to sponsor Italian golf events in Infront-brokered deal
The Italian Golf Federation (FIG) has signed a three-year sponsorship with DS Automobiles, making the French premium car brand the new title sponsor of the Italian Open
PGA Tour, DraftKings to build retail sportsbook at TPC Scottsdale
The PGA Tour and leading US gaming operator DraftKings have announced plans to open and operate a premium retail sportsbook at TPC Scottsdale as part of an expanded partnership.