Football
USL seals 10-year Legends partnership to drive business growth
The United Soccer League has secured a multifaceted 10-year partnership with premium experiences company Legends, which is designed to "drive the next evolution of the USL’s business."
Competition regulator extends investigation into DAZN-TIM Serie A deal
Italy’s antitrust regulator, the Autorità Garante della Concorrenza e del Mercato (AGCM), has said its investigation into Telecom Italia’s (TIM) agreement with OTT sports subscription service DAZN for …
Newcastle United enters new era with PIF-linked shirt sleeve sponsor Noon.com
Saudi-owned Premier League club Newcastle United has secured a sleeve sponsorship deal with Noon.com, the Middle Eastern online shopping destination.
Noon
Sixth Street ‘set to add’ Barcelona deal to Real Madrid investment
US investment firm Sixth Street is poised to conclude a deal to acquire a 10 per cent share of FC Barcelona’s LaLiga broadcast rights revenue, according to multiple reports in Spain.
AFC extends deadline for expressions of interest in 2023 Asian Cup hosting rights
The Asian Football Confederation (AFC) has extended the deadline to submit expressions of interest for the hosting rights to the 2023 AFC Asian Cup until July 15 as it seeks a new host for the pan-regional…
LaLiga invests in museum operator Legends
LaLiga, organising body of the top two divisions of Spanish club football, has partnered with and invested in sports museum developer Legends
DFB and Lega Serie B take to TikTok
Both the German Football Association (DFB) and Lega Serie B, the second-tier Italian football league, have launched accounts on the TikTok video sharing platform
About Vintage signs first AC Milan deal under club’s new ownership
Danish watch brand About Vintage has been named as the ‘Official Watch Partner’ of Italian Serie A champions AC Milan.
Altice to air Marseille pre-season friendlies on free-to-air channels
The Altice Média group has acquired rights to a series of French Ligue 1 football club Olympique de Marseille’s pre-season friendly matches ahead of the start of the 2022-23 season.
Angel City FC to face Mexican women’s national team in annual Copa Angelina
National Women's Soccer League expansion club Angel City FC will face the Mexican women's national team in a new annual event called the Copa Angelina
Bournemouth cashes in on Premier League spot with Dafabet deal
Newly-promoted Premier League club AFC Bournemouth has named betting operator Dafabet as its new principal partner and front-of-shirt sponsor
Optus swells football portfolio with LaLiga rights acquisition
Australian telecoms operator Optus has acquired exclusive rights to Spain’s LaLiga in a 'multi-year' contract.
Trive signs Bayer Leverkusen shirt sleeve deal
Multi-asset investment platform Trive has signed as the shirt sleeve sponsor of German Bundesliga club Bayer 04 Leverkusen in a two-year deal
All India Football Federation told to resolve governance issues ‘or face Fifa ban’
Fifa has instructed the All India Football Federation (AIFF) to hold long-awaited leadership elections and adopt a new constitution by the middle of September, or face disciplinary action, an official…
Swiss appeals court convicts ex-Fifa boss Valcke, Al-Khelaifi acquitted again
Former Fifa secretary general Jérôme Valcke has been found guilty by a Swiss appeals court of forging documents and corruption in a case relating to World Cup media rights, but beIN Media Group chairman a…
Kavanagh to lead FAI’s newly-created commercial division
The Football Association of Ireland has appointed Sean Kavanagh to the newly-created role of commercial director
Digiturk ups bid to land global Turkish Süper Lig deal as tortuous tender scrapped
Digiturk has retained domestic and international broadcast rights to the Turkish Süper Lig after a gruelling tender process was finally shelved in favour of a two-year extension with the Turkish pay-television …
LaLiga secures global deal with Mahou San Miguel
Spain’s LaLiga has signed up beer producer Mahou San Miguel as a global sponsor.