American Football
Eagles secure multiyear partnership with Fox Bet
The National Football League's Philadelphia Eagles have struck a multiyear partnership with Fox Bet, the sports betting brand created by Fox Sports and The Stars Group
Samsung strikes partnership with SoFi Stadium, Hollywood Park
Samsung has signed a multiyear, multifaceted partnership with SoFi Stadium and the surrounding 298-acre sports and entertainment district Hollywood Park
Tencent and NFL extend rights deal, launch subscription service
American football's NFL has renewed its digital media rights deal with Chinese internet giant Tencent for the 2020 season, and the two parties have launched a new subscription service around the content
Reid calls NFL’s social justice efforts “half-hearted at best”
Free agent safety and Kaepernick ally says QB is being "robbed" of career
Washington Football Team could become permanent name of NFL franchise
Washington Football Team could remain the permanent name of the National Football League franchise rather than just an interim measure, team owner Dan Snyder has revealed
NFL’s 2020 opener sees audience dip of 11 per cent
Chiefs-Texans game battles rare US "sports equinox"
NFL Network, NFL RedZone return to Sling TV and Dish after carriage dispute
NFL Network and NFL RedZone have been restored to US satellite television service Dish Network and its over-the-top offering Sling TV after NFL Media and Dish Network reached a new carriage agreement.
Eleven retains NFL rights in three European countries, beIN renews in France
International subscription broadcaster Eleven Sports has retained its rights to the National Football League in Belgium, Luxembourg and Portugal
SoFi Stadium partners with Google, YouTube ahead of grand opening
Technology giant Google has agreed a multiyear, multifaceted partnership with SoFi Stadium ahead of the $5bn venue’s inaugural National Football League game this weekend.
Washington Football Team initiates new advertising campaign
Embattled NFL franchise continues ongoing rebranding effort
NFL signs 888 to UK & Ireland sponsorship deal
The National Football League (NFL) has signed a regional sponsorship contract with gambling operator 888
NFL’s 2020 opener begins with moment of unity
The National Football League on September 10 began its 2020 season on schedule, kicking off the campaign with a prominent moment of unity among players of the Kansas City Chiefs and Houston Texans
NBCUniversal plans broad promotional blitz for NFL opener
First NFL game of season faces ratings competition, soft ticket sales
Postmates becomes NFL’s inaugural on-demand food delivery partner
The National Football League has entered into a multiyear sponsorship agreement with Postmates, which has become the first official on-demand food delivery partner of the league.
Verizon creates communal experience for live NFL streaming
New feature designed to aid group watching during Covid-19
CBS Sports’ NFL ad sales hold steady amid pandemic
Network plans plans to address social justice issues during game production
NFL lands free-to-air exposure in France in late L’Équipe deal
L'Équipe, the Amaury Group-owned free-to-air digital terrestrial channel in France, has acquired rights to show a weekly match from American football’s National Football League.
NFL brings in Betcris as first Latin American sports betting partner
The National Football League has named online betting company Betcris as the league's first official betting partner in Latin America