Uefa

Multiple Sports
Sponsorship & Marketing

Premium beer brand Heineken has struck new sponsorship deals across three women’s sports properties – Uefa’s Women’s Champions League and Women’s Euros, and W Series, the single-seater motor racing ch…
Football
Media

Saran Media Group has agreed a late deal for exclusive media rights in Turkey to all Uefa club competitions, renewing its deal for the Uefa Europa League and taking Champions League rights from incumbent…
Football
Finance & Law

Uefa, football’s European governing body, is reportedly close to establishing a fund worth up to €6bn ($7bn) as part of plans to ease the financial burden on clubs amid the ongoing difficulties posed by …
Football
Media

Alibaba-owned platform Youku has become the fourth broadcaster to acquire non-exclusive streaming rights to Uefa club competitions in China for the 2021-22 season
Football
Media

PP Sports, Tencent and iQiyi Sports have acquired non-exclusive digital streaming rights for Uefa club competitions in China for the upcoming 2021-22 season
Football
Sponsorship & Marketing

European football's governing body Uefa has renewed travel company Expedia Group’s sponsorship of the Champions League.
Football
Events

The local organising committee for next year’s Uefa Women's Euro 2022 tournament in England has said it on track to break attendance records for the event, having already sold 140,000 pre-sale tickets.
Football
Media

Virgin Media, the Irish telecoms and commercial and pay-television broadcaster, has secured rights to show one Uefa Champions League fixture per matchweek along with all Europa League and Europa Conference…
Football
Governance

Barcelona, Juventus and Real Madrid, the heavyweight trio of European football clubs, have claimed they “have the duty” to address the “very serious issues” facing the sport after stating they will pr…
Football
Media

Belgian commercial broadcaster VTM has secured free-to-air rights in the country's Dutch-speaking Flanders region for Tuesday evening Uefa Champions League matches across three seasons, from 2021-22 to…
Football
Sponsorship & Marketing

European football governing body Uefa has renewed its sponsorship deal with electronics giant Sony’s PlayStation brand.
Football
Media

TV2, the Danish government-owned broadcaster, has followed up its deal for rights to the Uefa European Qualifiers, Nations League and European Championship by acquiring rights to Denmark’s qualifying m…
Football
Media

Pay-television broadcaster A1 Bulgaria has extended its rights to the Uefa Champions League and also secured rights to the Europa League and new third-tier Europa Conference League for the next three seasons
Football
Sponsorship & Marketing

Workwear and safety products company Engelbert Strauss has agreed a three-year deal to sponsor the Uefa Europa League and newly-launched third-tier Europa Conference League until 2024
Football
Licensing & Merchandising

Adam Nelson speaks to Astrid Thams, director of retail, events and licensing at Fanatics, about the challenges of navigating a successful retail operation through the Covid-19-hit Euro 2020 tournament.
Football
Media

The CAA Eleven agency has invited bids in sub-Saharan Africa for a suite of Uefa men’s national team rights during the 2022-28 cycle.
Football
Finance & Law

A request from Manchester City for the details of a Premier League investigation into the club's alleged breaches of financial fair play to be kept private has been rejected by the Court of Appeal
Football
Events

Uefa, European football’s governing body, has moved to compensate Bilbao, Dublin and Istanbul for the loss of club and national team competition hosting rights due to Covid-19 by reordering its future c…