Following the decline of a number of US sporting goods chains, Bob Williams talks to Dick Sullivan, president and chief executive of the PGA Tour Superstore, which has expanded from 10 stores in 2010 to 41 locations in 16 states, about what is behind the success of the chain.
Lueder Fromm head of global marketing and communication at Mercedes-Benz answers SportBusiness' questions about the thinking behind the company's golf sponsorships.
The North American arm of insurance group QBE has agreed a three-year extension to its title sponsorship of the PGA Tour’s Shootout event.
The PGA Tour will look to introduce on-site gambling at its tournaments in the United States next year, commissioner Jay Monahan has revealed
In a first for golf, the PGA Tour will livestream every shot from every player over all four rounds from the Players Championship at TPC Sawgrass, on March 12-15, 2020.
ThriveHive, which specialises in guided marketing and advertising solutions for local businesses, has enhanced its association with the PGA Tour by signing a multi-year marketing partnership with the US…