Apple
Bidding accelerates for NFL Sunday Ticket
Out-of-market package remains of high interest to multiple suitors
Apple ‘in early talks’ with NFL about acquiring Sunday Ticket rights
United States-based tech giant Apple has reportedly begun preliminary talks with the National Football League about acquiring domestic Sunday Ticket rights for the Apple TV+ platform
Apple to buy sports VR tech company NextVR
US technology giant Apple has reached an agreement to acquire virtual reality technology company NextVR
NBA partners with Apple Music, UnitedMasters for Base:Line playlist
The National Basketball Association is partnering with Apple Music and independent music label UnitedMasters to create the Base:Line playlist, which is designed to showcase up-and-coming hip hop artists
Apple speaks with Pac-12 in exploration of content opportunities
Apple has had talks with US college sports property the Pac-12 Conference as it looks to bolster its Apple TV and TV+ OTT video entertainment products