YES Network launches app-based rewards programme

Gerrit Cole of the New York Yankees. (Photo by Al Bello/Getty Images)
Gerrit Cole of the New York Yankees. (Photo by Al Bello/Getty Images)

YES Network, the regional sports network for Major League Baseball's New York Yankees, the National Basketball Association's Brooklyn Nets and the WNBA's New York Liberty, has launched an app-based loyalty programme to encourage fans to engage with its content.

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