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NHL eyes games outside European stronghold, primed for China return

BEIJING, CHINA - Vancouver Canucks face the Los Angeles Kings at Wukesong Arena on September 2017 in Beijing, China (Photo by Lintao Zhang/Getty Images )

The National Hockey League is looking to schedule international games in European growth markets in addition to the continent’s traditionally strong ice hockey markets and is planning to return to stage games in China once again.

NHL vice-president of international operations Mark Black told SportBusiness that “traditionally strong” European countries such as Finland, Sweden and the Czech Republic, which have all staged games since the NHL Global Series return in 2017, would continue to play host to games.

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