The National Basketball Association has extended its official betting data agreements with Sportradar and Genius Sports Group in the United States
NBA signs William Hill as latest sports betting partner
The National Basketball Association is continuing its embrace of legalized sports betting by announcing a partnership with William Hill, which has been designated an authorized sports betting operator…
NBA extends virtual reality deal with NextVR
The NBA Digital arm of North American basketball league the NBA has extended and expanded its agreement with virtual reality company NextVR
Japan’s Xross Sports Marketing to back first private team in Fiba 3×3 Women’s Series
Japanese agency Xross Sports Marketing will become the first private entity to operate a team in the International Basketball Federation’s (Fiba’s) 3x3 Women’s Series, the sport’s world governing body ha…
Mowins to become first woman to call NBA regular-season game on ESPN
Veteran American sports commentator Beth Mowins will make history on December 3 when she becomes the first woman to call a National Basketball Association regular-season game on ESPN